Articles / Job Search

It's all about the makeup, the lighting, and the tech.
Kelsey Manning
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Ariel Foxman is the editor of Time Inc.’s InStyle, the world’s foremost luxury fashion media...

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Connect / Q&A

I just made a career switch from HR to marketing/customer centricity. What initial steps should I take to best navigate the marketing space?
Hi Rochelle- Switching things up is a great learning experience. I would suggest 3 steps out the gates: ask questions, read and align with your customer. Asking questions...this is not the time to be shy. Ask away and take great notes, this is the best way to learn on the job. Read anything and everything that has to do with Marketing (traditional & digital), in your space or outside. And lastly, learn about your customer. Great marketers are extensions of their customers...what drives them? what pains them? how can you help them? Folks who sit around in their offices THINKING they know their customers are wrong. Congrats on making the move... Cheers - TLC

Resources / Guides

Motivational leader and Levo's Chief Leadership Officer Tiffany Dufu walks you through the art of storytelling. You'll learn how to craft...

Connect / New Comment

Have not heard of EmployThis before Robin, thanks for sharing I would like to add my site http://www.socialmediajobs.co.uk to the list. Global Jobs Board featuring jobs within Social Media, Digital, Tech, Web, Creative and IT. Chat soon
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Lauri Bonacorsi FOLLOW MEMBER
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Have you ever had to make any particularly tough career decisions, and how do you deal with them?
Of course...lots of them! I've cultivated relationships with amazing mentors who help me achieve clarity through guidance and encouragement. When I'm going through a career bump, I usually sit down with each of them and ask for their advice. I take whatever they say in common and combine that with my gut to make a decision about how to move forward.

Videos / Office Hours

Danielle Feinberg began her career at Pixar Animation Studios in February 1997, and in the 18...

Articles / College

Listen up parents: Here's how to talk to your new graduates.
Kelsey Manning
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Videos / Office Hours

Laura Gentile is vice president of espnW, ESPN’s first dedicated business built to serve, inform...

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Stephanie Newman FOLLOW MEMBER
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How would you recommend making big-impact contributions in an entry-level role when there is a lot of red tape in the way?
Stephanie In reading your question it sounds like you might have an idea, or at least a bud of an idea. Am I right? If I am then it's simple - you need to start selling your idea to those you perceive as "in your way" or the red-tape that you speak of. Someone saying "no" just hasn't been convinced. They're not interested in listening? Then get others to join you in your idea. Have them help you sell it. Any idea needs to have a clear reason/need, identified impact/ROI and at least a strawman plan to implement. Remember the person you are "selling" your idea to will probably need to "sell" it to someone else to help you in the project. A little like giving them scissors. If I'm wrong, then it's still simple. Small changes (you don't need to be big remember) add up. They keep adding up and suddenly they become big. Best of luck, Joanna

Videos / Office Hours

Deborah Gillis is President & Chief Executive Officer of Catalyst, the leading nonprofit...

Articles / Work-Life Balance

Here's what you need to know about going back to work after maternity leave.
Kathleen Harris
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Hi Bozoma, how do you picture the future of brand communication? What would you state as the predominant trend?
Hey Osia! This is a tough question.. I'd probably need a crystal ball to peer into the future to answer correctly! Ha! What I can foresee is that brands need to continue to move at the speed of culture. There are shifts (in social, access, transparency) which require that we continue being nimble in the way we interact with consumers. Those who don't flex, will break in the end.

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Emilie Aries is a digital media specialist and grassroots organizer by trade, with an array of...

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Melissa Marlin FOLLOW MEMBER
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When should I get a business card? What information should a college student put on their card?
I have two different business cards and think they are an awesome way to promote your personal and professional brand so it's never too early. This is of course assuming that the card has some level of personality/uniqueness(if it's just black arial print on white card stock might not be worth the investment). I'd include name, email, social links, phone, your college and graduating class along with your major. If you have a mission or larger work that's really important to you like math I encourage you to summarize that as well. For example one of my cards has the title "Catalyst for Women & Girls" because no matter what my professional job that's pretty much why I'm on the planet. Be creative, stay professional, and stand out.

Resources / Guides

Entrepreneur and networking pro Kevin Conroy Smith walks you through the power of people and how to make meaningful connections with peop...

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Lila Barton FOLLOW MEMBER
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What would you suggest young professionals look for when trying to find a job opportunity that fits them professionally and personally?
Your career will take plenty of turns and undergo many evolutions throughout the course of your adult life. Really? What the heck does that mean? It means the job you take fresh out of school (or even a few years out) may or may not be the job you'll have a few years later. In fact, it may not even be directly related to the role you're aiming for long-term. The reasons for a role or career change are endless: You may change your mind, you may be taking that role simply to gain the experience and a skill set you'll need for another role or at a different company, the company may change their mind about where they need/want you within the organization. Or my all time favorite: you may wake up one day and find that you want to completely reinvent your career. That's all okay! The point is, your role is not a definite and even if you land the exact role you were searching for, it won't matter unless you're at a company that actively supports and nurtures growth and where learning and discovery are ingrained in the corporate culture. Culture is where we start because that's what envelopes you every day...even after you leave the office. Most people learn this lesson the hard way early on in their careers and only after they've experienced 'bad' culture. Once you've experienced the difference that a magical culture can have on both your professional and personal life (yes, I used the word, 'magical') you'll understand why I always put this first on the list. We spend so much time at our jobs and with our co-workers, so shouldn't we enjoy the environment and share a certain value set with the people we are pledging our allegiance to every day? Company sits right in the middle. That's because culture and company go almost hand-in-hand. It is important that you work for a company whose mission you align with. If you're not excited about what they're doing everyday, it won't feed your soul - yes, I'm talking like a hippy again. Your passions need to be fed and if you don't agree with the end game of a company and their ultimate mission, you'll find it incredibly difficult to get through the challenging times and believe me, there will be plenty of them. No matter how financially sound a company is, no matter how great business is or how many talented people they've brought onto the team, there are always challenges and those are the moments when you need to be a true believer (and hey - they can also be the most fun and rewarding times, in many ways). The good times are easy for everyone to get through - but during the difficult periods? That's when you truly understand the importance of being a believer and caring about what you and your team members are building/providing everyday.

Articles / News

We're introducing an even better Levo.
Caroline Ghosn
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Articles / Career Advice

Everything you need to master your personal brand.
Amy Feezor
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Resources / Guides

Are you having trouble envisioning a career that would make you truly happy? Knowing your passions and what energizes you, and using that knowle...

Videos / Office Hours

Cornelia Guest has been passionate about animals and nature since she was a child. Her passion is...