I'm the Co- Founder, of FCancer, an innovative nonprofit whose mission is to detect and prevent cancer while providing community support. I launched FCancer in 2009 after my mother was diagnosed with breast cancer. Determined to marshal strength for my mom, I decided to use the “F” word to fight the “C” word. Now, I serve as an advocate for a range of health and health care issues and through my work with FCancer, I am changing the way people talk about cancer by creating a human, authentic movement. Now at over 5 years old, FCancer creates unique tools and campaigns that people can relate to, using technology, humor, and celebrities to enable their community to engage with cancer on a different level.