Close Close Preview

Your amazing online presence is right this way.

Create your profile
Capture who you are, what you do, and where you're going. All in one place.

Victoria Parr

Victoria Parr

Managing Director: Branding & Marketing

Petaluma Creamery - Spring Hill Cheese Co.

25 years of collaborative experience creating art & copy from abstract concepts to innovative designs and execution empowered by originality and confidence. Exceptional analytical and presentation abilities. Knowledgeable, intuitive communicator with a “can-do” attitude, high-standards and innate enthusiasm.

Message
MENU ☰

Petaluma Creamery - Spring Hill Cheese Co.

Managing Director: Branding & Marketing

Planned, coordinated and hosted public events including, Artisan Cheese & Craft Beer Festivals, Post Parade Showcase - Tournament of Roses with California Milk Advisory Board.

Sold butter and cheese lines into retail grocers: Mollie Stone’s, Erewhon, Lassen’s and Gelson’s markets creating a launching pad for greater revenue streams.

Re-imagined, designed, and executed rebranding of three product lines, keeping the historical feel and micro-targeting step-up shoppers with refreshed logos, labels, collaterals, ads, and social media.

Clarified brand core values, wrote brand story, and extended branding into new acquisitions.