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Vanessa LI

Vanessa LI

Creative Director


Designer at Launchpilots



Creative Director

* Designing wireframes, UX oversight and website layout.
* Making client report in a visual way for Red Bull, Mabelle and more.
* Assisting the reparation of startup pitch deck.
* Offering insight of marketing in mainland China, and networking with student leaders in Beijing, Shanghai, Zhejiang, Guangzhou, Qingdao, Hefei and more.

Career medium 03
Career medium 04

Oursky Limited

Marketing Executive

* Initiating and participating in marketing campaigns, for example: makeappicon.
* Came up with content strategy, including EDM, SNS marketing and blog posts.
* Seeking for potential partnership from Usability Professional's Association and so on.
* Wireframing marketing campaign websites.


Postgraduate Student Association of The Chinese University of Hong Kong

External Vice-president

* Streamlining workflow.
* Establishing and maintaining relationship with organizations and companies.
* Organizing activities both inside and outside university.

Career medium 06
Career medium 05

Chinese Culture Center of San Francisco

Summer Intern

* Planning for The 3rd Annual Chinatown Music Festival.
* Designing visual identity system for gallery and shop of Chinese Culture Center.
* Assisting to manage Matcha Party at Asia Art Museum.
* Showcasing my own artworks in the gallery.


EF Education First

SNS Intern

* Launching an attractive promotion activity, more than 800 Douban users involved.
* Number of EF's Weibo's followers increased by more than 4000 in 2 months.
* Number of EF's Douban group members increased from 0 to more than 1000 in 2 months.

Career medium 01
Career medium 01

Wanrong Book Development Co. Ltd

Assistant of Business Expanding Department

* Planning for reading clubs and book signing events.
* Making posters in the biggest book markets (Wangfujin and Xidan) in Beijing, China.
* Designing flash advertisements on Baidu for Han Han's latest book.


The Chinese University of Hong Kong

Master's degree, Advertising

Anhui University

Bachelor's degree, Advertising