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Vanessa Jeswani

Vanessa Jeswani

Co-Founder

Nomad Lane

Greater New York City Area, us

Vanessa Jeswani is an international digital specialist with almost a decade of experience developing, leading, and executing comprehensive digital marketing programs for multi-million dollar companies across diverse industries. Additionally, she has significant experience managing marketing analytics and optimization ...

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Cheeky Mint

Co-Founder

Cheeky Mint (www.cheekymint.com) was born out of the desire to build a gifting hub with unique items for every personality. We carry conversation starters that span a wide range of products including mugs, pouches, apparel and décor. We draw inspiration from our New York City roots, so our designs are beautiful and bold - never boring. We’re basically anything but your typical gift shop.

Self Employed

Digital Marketing Consultant

Current Projects:
• Manage digital marketing projects for a boutique Public Relations company, developing and executing social media, paid media, influencer and content strategy for existing clients and new business pitches
• Manage Amazon business and social channels for Blueberi Boulevard, a top children's fashion brand sold at Macy's, Kohl's, Burlington Coat Factory, Sears and a variety of other retailers

Past Projects:
• Launched luxury experience mobile application, identifying the target market, clarifying the positioning, developing a social media presence, executing an Instagram influencer campaign and managing a Facebook/Instagram paid media campaign, driving the cost per app download down by 50%

The Upgraded Life: A Lifestyle Blog

Founder

•Launched a cooking, travel and lifestyle blog providing unique city guides, packing tips, recipes and crafting ideas
•Developed website utilizing Wordpress, integrating email capture, analytics, social media plugins and advertising
•Crafted a content schedule for timely blog posts, developing SEO keyword strategy for each article based on research
•Created social media presence across Facebook and Instagram, with an 85% increase in following over 2 months
•Featured by Travelzoo and a variety of top Instagram accounts with a total reach of 63K users