Executive Manager Marketing Data Service
November 2011 — Present
• Managing consumer data services (FTTH, WiMax, 3G & WiFi)
• Develop strategic marketing plans for data service through market research, competitive analysis, pricing, customer engagement and business planning while ensuring the support of the company’s overall strategic and goals.
• Forecast, identify areas for growth and help drive opportunities for data service.
• Develop creative solutions in a fast changing market.
• Manage day to day product launch process and help consumer marketing in creating propositions required to deliver on the segment insights.
• Provide solid marketplace feedback for Data strategy, research and case studies.
• Responsibility for budgeting, forecasting and financial modeling of Data products.
• Generate weekly/monthly reports that maintain overview of customer needs, cover marketing research, customer feedback and product experience.