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Tiana Hampton

Tiana Hampton

Marketing Coordinator

Sparkpr

Emeryville, CA

Marketing Coordinator at Sparkpr

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Sparkpr

Marketing Coordinator

+ Developing social content and maintaining editorial content calendars for multiple B2B and B2C clients, and driving cross-channel brand conversations and awareness via community management and social listening
+ Launching and managing Facebook and Twitter ad campaigns, and optimizing ad spend based on performance
+ Creating social channel moderation processes, FAQS, and training materials for clients
+ Calculating success benchmarks per campaign, reporting on campaign ROI, and recommending areas of optimization
+ Executing influencer outreach programs, from site curation and blogger outreach to post publishing and campaign wrap-up/reporting
+ Estimating campaign costs and timelines, and maintaining project budgets
+ Researching and auditing new business, and developing social campaign proposals for prospective clients

Clients include: Verizon Ventures, Visa, Walmart, Plastc, SanDisk, Ingo Money, and Opera Solutions

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