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Tara Bhattacharyya

Tara Bhattacharyya

Digital Marketing and Business Development

CleanEdison

Digital Marketing and Business Development Intern at CleanEdison

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CleanEdison

Digital Marketing and Business Development

Responsible for Social media marketing (Facebook, LinkedIn, Twitter) and website update.
- In charge of creating monthly newsletter and weekly email blast marketing campaign which generated multiple leads that was translated into sales by the sales team.
- Contribute to SEO and inbound marketing efforts by promoting the brand through social media campaigns, blog marketing, and geo-specific SEO-oriented webpages creation.
- Authored and published articles on CleanEdison Blog.
- Designed marketing materials using InDesign software.

Assist in contract and proposal development
Contact construction, architect, and engineering firms to promote CleanEdison product and services
Conduct analysis and research on energy efficiency, clean-technology and sustainable design education
Act as liaison with internal departments such as governement relations and operations
Assist in marketing and sales of CleanEdison product

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Career
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New Jersey Environmental Federation

Canvasser/Field

• Led a team of 10 canvassers to knock on the doors of private residences to obtain support and donations from citizens for environmental campaigns, including reducing the use of pesticides in recreational areas.
• Trained team members on best practices of building rapport and gaining the trust of citizens, as well as overcoming rejection.
• Motivated team members to maximize their potential and meet or exceed performance goals.

• Successfully influenced citizens to sign petitions; write to their elected representatives; and donate money for environmental causes.
• Managed a team of canvassers that met or exceeded a daily quota of securing $180.00 in donations.
• Personally raised more than $40,000 during employment, generating nearly $5,500 in donations per month

• Consistently exceeded daily performance goals, knocking on the doors of up to 70 different households.
• Generated nearly $200.00 per day in donations, as well as signatures that were integral in helping accomplish goals to improve the local environment

Career

Club Monaco

Retail

Sales Representative, Club Monaco – Short Hills, NJ
• Sold high-end women’s clothing in a retail store environment inside the Mall at Short Hills.
• Proactively approached customers upon their entry into the store to ascertain what they were looking for.
• Persuaded female customers to purchase a variety of products, averaging from $200 to $500 per purchase.
• Collaborated effectively with a team of three other sales associates, and also worked well independently.
Key Accomplishment:
• Consistently met the daily sales quota, and exceeded daily quota 60 percent of the time.

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Career

Dickinson College

Bachelor of Arts (B.A.), Anthropology