November 2015 — Present
*A Lifestyle Shop for Beautiful & Good Things*
- Source, curate & merchandise product to create a compelling visual story and maximize sales.
- Design & produce all website content.
- Create consistent branding package through logo, messaging, and overall aesthetic of the store.
- Utilize social media to strategically partner with brands to gain international & domestic visibility and grow customer base.
- Identify key trends in the market & manage inventory appropriately.
- Maintain accurate records of inventory & manage budget in order to meet sales goals.
- Develop pricing & sales strategies to maximize ROI.
- Collaborate with makers to effectively market & host workshops showcasing their prospective talents.
- Build and maintain relationships with customers in order to establish a solid base.