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Tania DeSa

Tania DeSa

Passion Igniter & Leadership Coach

Toronto, Canada

I'm on a mission to inspire professionals to see themselves differently and then kick up their communication style in order to demonstrate value and achieve results- in business and in life. __________________________________________________________________ I specialize in helping people discover their value then live it ...







Lifestyle design, knowledge and passion sharing, supporting fellow Levo leaguers in brainstorming & exploring & making courageous choices. Learning about new methodologies and tools to live out my dreams. Discovering tips and advice on building a location independent & dream driven business.

I'm living it!

Passion Igniter


Segment Marketing Leader, EMEA

Developed, trained & launched service program for divisional implementation. Led 2 EMEA product launches. Recruited and developed 2 portfolio managers (direct reports).
Fostered global segment KOL relations & provided inputs for global hand hygiene projects.Facilitated segment expansion across 6 geographies.

Career medium 06
Career medium 01


MBA Consultant

Created strategic map of global Physio-Control division to identify opportunities for operational efficiencies and sales force automation within Europe. Developed customer segmentation strategy and account planning tools for Western Europe. Presented model and strategy to cross-functional department heads and gained management buy-in for immediate implementation across Western Europe.



Pharmaceutical Sales Representative

Employed customized selling strategies to exceed sales quota of CAD$25 Million.
Awarded prestigious Circle of Excellence trip to Prague as top performing regional sales team.
Led team in developing and implementing business plan; initiated creative product messaging techniques for team implementation to increase brand recognition of newly launched products.
Facilitated the development of key clients into National Product Champions

Career medium 05
Career medium 05

Janssen-Ortho Inc

Medical Sales Representative

Represented five products in two therapeutic areas to family physicians in Toronto West territory; Completed rigorous scientific training to become product expert in multiple therapeutic areas.
Nationally awarded Best Role Play award at May 2005 sales meeting and Janssen-Ortho Bronze Medallion for performance and innovation at September 2005 meeting


MDS Pharma Services

Global Marketing Manager

Developed and executed 2005 marketing plan for Global Central Lab and ECG business units.
Partnered with external advisory board to create sales materials; coordinated marketing messages for international trade shows; worked closely with global directors to devise contract bids, devise website content and execute tradeshow participation.
Collaborated with Asian counterparts to organize global launch of Central Lab in Singapore

Career medium 04

ESADE Business School

MBA, Entrepreneurial Studies/ Global Strategy and Marketing

Budapest University of Economic Sciences

BBA Exchange Program, International Business

Peking University

International MBA Exchange Program

Wilfrid Laurier University

Hons BBA, Business Administration and Management, General