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Sylvie Cancellier

Sylvie Cancellier

Strategic Marketing Specialist

brand.create.innovate.

Sylvie Cancellier is experienced in developing profit-driven marketing strategies

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brand.create.innovate.

Strategic Marketing Specialist

Self-employed Strategic Marketing Specialist dedicated to improving clients' marketing ROI by developing profit-driven integrated marketing and branding strategies, creative campaigns, brand identities, and digital content for B2B, B2C, non-profit and start-up organizations

Career medium 02
Career

Summit Series

Summit Basecamp Operations

Bisnow Media

Director, Marketing & Branding

Established, managed and oversaw all marketing, branding, design, and audience/marketing expansion operations and resources for a national B2B digital media publisher and event producer.

Career medium 04
Career
Career medium 04

Anti-Defamation League

"Concert Against Hate" Communications Specialist

Recruited to copywrite and copyedit Anti-Defamation League’s annual "Concert Against Hate" fundraising event script for five consecutive years; 95% contribution/revision implementation rate

Career

Self Employed

Self-Employed Personal Organizer

Provided home and office organization consultations specializing the improvement of/re-development of long-term strategies for improved organization

+ Operated all aspects of consulting operation for four years including, client acquisition through
digital and referral-based marketing campaigns, P/L budgeting, accounting, and client relationship
management
+ Built and maintained client base of over 75 repeat customers
+ Exceeded annual profit goals consistently
+ Expanded service area to Washington DC due to customer demand

Career medium 04
Career
Career medium 04

Fleishman-Hillard

Intern, US-VISIT Team

Member of team spearheading PR events for Department of Homeland Security’s US-VISIT, American Trucking Association and AT&T leading to significant press and broad local business presence.

Career

Eloqua University

Eloqua Product Master, Marketing Automation; Marketing Revenue Generation

NYU

British Architecture & Art History

Clark University

Bachelor of Arts (B.A.), Psychology; Minor in Business Management; Concentration in Entrepreneurship