Education technology / E-Learning Content acquisition, distribution and curation Mobile solutions Gamification B Corporations / double- (and triple-) bottom-line businesses International commerce and development
Experienced Market Strategist & Business Development Leader
Free Agent Looking for the Right Team / Consultant for Hire
Denver, CO & Washington, DC
I’m an experienced strategist, startup leader and architect of win-win partnerships. No individual, product or organization can be the best at everything – and attempting to be is often infeasible, inefficient and expensive. That’s why I love playing the role of matchmaker: well-aligned partnerships that connect innovativ...
"If it scares you, it might be a good thing to try." - Seth Godin
...consistently presents opportunities to solve problems creatively ...rewards out-of-the-box thinking ...requires collaboration ...encourages laughter and community engagement ...gets me out from behind my desk and in front of decision makers
Director, Strategy and Business Development
January 2013 — October 2013
Go-to-market strategy, revenue model development, corporate messaging, and change management of corporate rebranding process for Avoca Learning's flagship platform offering: proprietary educational search, content curation and safe social sharing tools for the home and school markets.
Emphasis on defining the market opportunity for direct-to-consumer offerings, platform expansion to the enterprise education market, and the development of strategic relationships with education publishers and device distribution partners globally.
February 2011 — January 2013
Operations infrastructure development, strategic operational partnership management and implementation planning. Emphasis on optimizing user experience while reducing service cost per subscriber for bundled enterprise education hardware, content and connectivity solution.
Implementation management of pilot program rollouts with multi-site hardware distribution, professional development, data reporting and bilingual technical support components in major urban school districts.
July 2009 — January 2011
Strategy and project management consulting to interactive media, marketing services, K-12 education, higher-education and non-profit sectors, including:
Operations Implementation and Scalability -
Implementation management and scalability strategy formulation for product roll-out and ramp-up of interactive TV-based K-12 learning system.
NBC OlympicPulse Social Media Moderation Management -
Implementation of the first-ever dynamic, social media-driven data visualization forum dedicated to Olympic content, hosted by NBC.com and powered by Stamen Design.
Market Feasibility & Development -
Strategy formulation, feasibility assessment and market testing of “agency alternative” marketing services model in Metro Denver market.
Project Planning, Event Marketing & Outreach Strategy Development -
ENERGY EFFICIENCY BUSINESS COALITION
Strategy formulation and execution to promote strategic partner engagement, targeted outreach and increased membership revenue.
Advanced Marketing Strategy & Tactics -
UNIVERSITY OF COLORADO DENVER BUSINESS SCHOOL
Strategy formulation to drive full enrollment and ensure ongoing budgetary independence for one of the only self-funded graduate programs within Colorado’s largest public university system.
XceedID Corporation, an Ingersoll Rand Security Technologies subsidiary
Eastern Regional Sales Manager
January 2006 — June 2008
Mid-Atlantic, Northeast and Eastern Canada territory revenue and relationship responsibility, including direct and indirect channel development and consultant relations. Executive-level collaboration to define and implement functional-level strategies, organizational goals and mission-critical initiatives.
Coordinator of Marketing and Customer Support
January 2005 — January 2006
Development, implementation and oversight of operational constructs, marketing strategies and business development processes to drive firm growth from startup mode through acquisition.
University of Colorado at Boulder
Director of Honor Code Student Affairs
August 2002 — August 2004
Management of an administrative office serving a campus community of 29,000 students and 1,400 faculty. Coordination of all phases of the adjudication process for alleged violations of academic integrity. Supervision of 5 student employees and 30 volunteer hearing panel members.
Syracuse University Hong Kong
International Business & Chinese Studies
University of Colorado Boulder
Bachelor of Science (B.S.), Journalism - Media Studies
University of Colorado Denver
MBA, Business Management