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Sarah Stone

Sarah Stone

Communications Professional

In a hyper-connected world, I believe the proper research, planning, and tools used to communicate can provide rewarding outcomes. My name is Sarah, and I am a passionate and enthusiastic communications professional dedicated to improving strategies for clients.

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Without a story or goal, a company has no strategy.
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Carleton University

Digital Communications Lead

Strengthen presence on social media channels and website.
Design and implement posters, brochures, and campus advertisements.
Provide bi-weekly general and in-depth Google analytics reports for our main websites and social media platforms to find new ways to improve our campaigns and student engagement.

Career

The Canadian Real Estate Association (CREA)

Marketing Coordiantor

Provide marketing and research support to create an outstanding customer experience on REALTOR.ca, leading to increased market share and business for REALTORS®.

Communication Undergraduate Student Society

Social Media Director Volunteer

Created and managed the Communication Undergraduate Student Society website using Wordpress and proofread all blog submissions.
Design graphics and content for use on Facebook, Twitter, and Instagram.
• Increased sales by 50% through utilizing targeted Facebook ads to meet sale goals for the annual CUSS Networking Night 2016.
• Increased total social media followers by 25%.

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Career
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Carleton University, Office of Student Affairs

Digital Content Intern

Content creation for the website, social media, and print promotion to generate awareness for Carleton’s safe drinking campaign.
Conducted video interviews for promotion and focus groups to strengthen and understand the student’s opinions and knowledge about alcohol.
• Increased social media followers by 43%.

Career
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Carleton University, Student Experience Office

Events Intern

Developed, planned, and implemented two races on Carleton University’s campus. I managed a detailed event work plan and timeline for promotions, participant applications, deadlines, sponsors, budget, and to manage volunteers and vendors.
• Engaged 75+ students on campus to compete for a discounted trip during winter reading week.

Career
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Tim Horton's

Baker and Trainer

Career
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Carleton University

BA, Mass Communications, minor in Law

Education