Sarah Lefkowith

- Wrote and edited copy for print, web, radio, TV, OOH, direct mail, brand guides, messaging strategy, and other collateral.
- Developed brand and campaign strategy, as well as creative concepts
- Interfaced with existing and prospective clients and assists in client communications
and management of expectations
- Supervised and trained junior copywriters and copywriting interns, managing workflow and assessing quality of performance

Clients Include: American Express, Scholastic, Wenner Media (Rolling Stone and Us Weekly Properties), NYU Shanghai, NFL, The New York Jets, Jetsetter, TravelClick, UGI, Kiss My Face, Wild Turkey, American Honey, American Family, Various New Business

- Assisted the MTV Scratch department in the production of multi-platform programming, consumer insights, brand strategy, product development and design
- Provided support with video production and social media monitoring/analytics on the Sun Drop Campaign
- Directed the creation of a Vendor Database for MTV Scratch Production

- Assisted in research and production of long-form documentary projects with Special Investigations Unit
- Trained with CNN’s American Morning on the overnight shift; tracked/greeted guests, handled scripts, learned how to use teleprompter; trained in a number of Production Assistant positions
- Accompanied Special Investigations Unit on shoots for New York and Washington, DC Bureaus; Worked on live set for American Morning

- Assisted in planning and running the Festival on the Green summer concert series. Coordinated payment and delivery with vendors, managed on-site patron relations and directed crews of 200 volunteers in producing events with 3000 to 5000 attendees
- Contributed to the creation of the California Philharmonic’s Standard Operating Procedure for summer events

- Helped collect data at the North Hollywood clinic (under Shoptaw’s purview) for Project FLOW, a multi-site investigation of STI/HIV transmission through sexual-risk behaviors and substance abuse
- Co-authored a paper comparing and contrasting behavioral and psychosocial treatments of methamphetamine abuse (now a chapter in "Methamphetamine Addiction: From Basic Science to Treatment," published by Guilford Press in 2009)