Public Relations and Social Media Specialist
December 2013 — Present
-Create and implement staffing through various social media platforms saving $400 per job posting.
-Monitor, track, and report relevant social mentions and trending news pertaining to Crestron and their competitors.
-Owned and raised social media presence 128% by establishing content creation timeline and trend following.
-Effectively manage fan, follower, company news, and product launches on multiple social media platforms.
-Build reports and tracking sheets for Twitter measuring link clicks, favorites, and re-tweets.
-Effectively pitch Grand Opening of new Experience Center to local media in Dallas, TX.
-Established social media benchmarks/variances for campaign reporting.
-Monitor and Identify new Social Media trends, relay information to team members.