Close Close Preview

Your amazing online presence is right this way.

Create your profile
Capture who you are, what you do, and where you're going. All in one place.

Ronn Torossian

Ronn Torossian


5W Public Relations


Ronn Torossian, Founder & CEO of New York based 5WPR, is one of the most well respected Public Relations professionals in America. 5W is one of America’s leading privately owned PR firms, and Torossian has been recognized with many awards including being named PR Executive of the Year by the American Business Awards.





A Day in the Life of A CEO: Ronn Torossian

Ronn Torossian is the Founder and CEO of 5W Public Relations. He is an experienced leader in the public relations industry with over 20 years of experience. Ronn Torossian has been named as Public Relations executive of the year by the American Business Awards, and has run countless award-winning Public Relations programs.

Read more

5WPR chief: To helm a NYC company, be the hardest worker in the room

There's no shortage of public relations professionals in New York City, but one flack has managed to stand out among the rest.

Ronn Torossian has been at the helm of 5WPR, which he has helped grow into one of the 10 largest independent PR firms in the U.S.

Read more

Troubled Mattel Parts Ways with CEO After Only a Year

Margo Georgiadis was hired to pull Mattel out of a steep nosedive. The toy company was in a freefall, sales plummeting with no end in sight.

Read more

Armstrong Settles for $5 Million

There was a time when Lance Armstrong was sports royalty, as much of a sponsorship “sure-thing” as there was in sports. Many businesses, including the US Postal Service, bet big on Armstrong and his Livestrong brand based on that certified return.

Read more


The first time Netflix tried a price hike, its customers revolted, causing the company to rethink the idea. Recently, Netflix announced a rate increase, and tens of millions of fans barely blinked. Check that… more than 125 million subscribers shrugged. The streaming media company recently crested that milestone, and it looks to be climbing faster than ever.

Read more

Ronn Torossian: Brash P.R Guy Grabs Clients

"His business style is aggressive," said Jameel Spencer, chief executive of Blue Flame, adding that "Ronn is a bull in a china shop."

Ronn Torossian on NY Times

BlackBerry Success a Story of a Smart Shift

It seems like forever ago that if you were buying a smartphone, you were buying a BlackBerry. That wasn’t that long ago, really, but in ‘tech years’ it was an eternity.

Read more

How Do Public Relations Professionals Utilize Social Media?

Today, it’s safe to say that social media and public relations go hand-in-hand. People everywhere turn to social media to talk about and connect with their favorite brands.

Read more

Using PR to Shape Minds and Build Brands

Many people assume that public relations are all about preserving a reputation for an existing company or making announcements about upcoming changes to a firm.

Read more

What is the Role of PR in Crisis Management?

As experts who specialize in creating and maintaining reputations, public relations professionals are often called upon to support a company when disaster strikes.

What is the Role of PR in Crisis Management?

The Voice Contestant Called Kelly Clarkson ‘Small Minded’

Until recently, Molly Stevens was a contestant on the popular singing talent show, The Voice. During the program’s “battle rounds,” recording star, Kelly Clarkson, who is a judge on the program, said Stevens reminded her of performers like Indigo Girls and Melissa Etheridge.

Read more

Netflix Says It Doesn’t Need Cannes

Last year, streaming service Netflix made its debut at the Cannes film festival. That appearance was seen as a tipping point in streaming media. Netflix and other streaming services were now playing with the big boys in movie making.

Read more

Art Becomes Life for Mariska Hargitay

Mariska Hargitay built an acting career and attained ‘household name’ fame portraying NYPD sex crimes detective, Olivia Benson, on Law and Order: SVU. Now Hargitay is using her fame on TV into a similar fight in the real world, becoming a very public advocate for the victims of sex crimes.

Read more

Ronn Torossian: Thought Leader

5W is one of the fastest-growing firms in the industry and has built a diverse and impressive client roster that includes KRUPS, Unilever, All-Clad, Sparkling Ice, Walgreens, Zeta Global and Wendy Williams. The firm was recently named 'PR Agency of the Year' by the American Business Awards for the third consecutive year.

Ronn Torossian on O'Dwyers

Ronn Torossian: Medium

Ronn Torossian is CEO & Founder of 5WPR & one of America’s most notable PR executives. He is the Author of “For Immediate Release” and the CMO of JetSmarter. Thoughts of a PR Leader on

Ronn Torossian on Medium

Ronn Torossian: Charity is Important

Ronn Torossian Foundation gives back to the community by giving to a lot of educational institutions, hospitals, Jewish organizations, and other great charitable organizations. Some of the organizations that Mr. Torossian and his organization support include the Brooklyn based RAJE (The Russian-American Jewish Experience).

Ronn Torossian Foundation

Ronn Torossian Updates

Ronn can also be found as a frequent commentator on major networks including regular appearances on CNN, Fox News and Entertainment Tonight. He’s also a guest contributor for publications including The Huffington Post, Business Insider, WIRED Insights, The New York Observer, and Everything-PR among others.

Ronn Torossian Updates

Ronn Torossian: A Public Relations Mastermind

Ronn Torossian is the Founder and Chief Executive Officer of 5WPR, a public relations firm. 5WPR has become one of the top PR firms in the United States. He has won many prestigious awards, including being honored most recently as the PR Executive of the Year by The American Business Awards.

Ronn Torossian on MoneyInc

Ronn Torossian: Founder & CEO of New York based 5WPR

Ronn Torossian, Founder & CEO of New York based 5WPR, is one of the most well respected Public Relations professionals in America. His firm is one of America’s leading privately owned PR firms, and Torossian has been recognized with many awards including being named PR Executive of the Year by the American Business Awards.

Ronn Torossian on Ideasmensch

Ronn Torossian: What’s on my Desk: PR Mogul

Ronn Torossian is the founder and CEO of 5W Public Relations, one of the 15 largest independently-owned PR firms in the United States. The firm was named ‘PR Agency of the Year’ by the American Business Awards for the third straight year; Torossian was cited as PR Executive of the Yea by the same group.

Ronn Torossian on Haute Living

Ronn Torossian: Secrets to Success

As the founder, president, and CEO of 5WPR (one of the country’s largest independently-owned public relations firms), Ronn Torossian has positioned such notable brands as L’Oréal, Walgreens, and JetSmarter as integral components of not only popular consumer culture, but countless individuals’ everyday lives.

Ronn Torossian on Dujour

RFP Who are the Top PR Firms? PR Perspectives PR Careers PR News / PR Firms About Ronn Torossian: Insights from a Native New Yorker and CEO of 5WPR

Ronn Torossian is the Founder, President and CEO of NY-based 5W Public Relations (5WPR), a top 20 independently owned PR agency in the United States which has been honored as an American Business Awards PR Agency of the Year.

Ronn Torossian on Everything-PR

Ronn Torossian: Embrace The idea That a Good Idea Can Come from Anywhere

I wish I could tell you there was a magic formula for my success, but the truth is it has been many years of hard work and dedication — not just in the beginning when we were a small company, but every step of the company’s evolution involves commitment and determination.

Ronn Torossian on Thrive Global

Ronn Torossian: Learning From St. Lucia

Recently St. Lucia had to rethink their approach to festivities and publicity – how one can help the other instead of continuing as they have in the past as if the two ideas have no common ground. The island has previously hosted the St. Lucia Jazz festival and used it as a tourism and marketing event, but they didn’t get nearly enough impact out of the money they spent to host the festival.

Ronn Torossian on CommPro


Ever since the massive international emissions scandal, Volkswagen has been actively working to regain its position as one of the top automaker on the planet. It’s been a tough return to that pinnacle, and the company has made a lot of changes in their journey.

Read more


The best thing about investment advice is that it is everywhere. The bad thing about investment advice is that not all of it is good. It can be a had to scour through old school newsletters and search the Internet for some “brilliant” investment teenage guru’s blog on social media. You have very little time to spend time searching for the best investment advice.

Read more


Now, the Facebook debacle that began with Cambridge Analytica has gone “global.” After officials in the United States and Britain questioned the company, now Australia has announced a formal investigation into the matter in which, officials believe, “hundreds of thousands” of Australians may have had their personal data exposed.

Read more


Hogg, one of the Marjory Stoneman Douglas High School students at the forefront of protests after 17 of his teachers and classmates were gunned down has been the target of a barrage of negative publicity from right-leaning news shows, radio programs and websites since he became one of the ‘faces’ of the student protests.

Read more