Director of Marketing & Business Development | General Manager
December 2012 — Present
• Produce copy and lead creative production for on-brand advertising.
• Manage on-site consumer messaging, ensuring sales performance guarantees.
• Steer cohesive brand recognition by collaborating with the corporate team.
• Superseded year-over-year advertising income goals by 253%.
• Exceeded YOY bottom line profit goal by $500K and increased year over year profits by more