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Rachel McCubbins

Rachel McCubbins

Associate Designer of Women's Intimate Apparel

Fruit of the Loom

Bowling Green Area, KY, us

As a passionate creative, I gather inspiration from everything around me. I find beauty in many things. While I actively use my creativity in my professional and personal life, I also hone strong technical skills as well. It is easy to see my innate creativity in all I do, from my designs to my choreography to my shoe coll...

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Fruit of the Loom

Associate Designer of Women's Intimate Apparel

The only Designer of the Ladies category for Fruit of the Loom Intimates.
For 2015 Fruit of the Loom Ladies' Intimates brand became and has maintained the share leader in sales and dollars at mass
*Designed the first ever hanging product for the mass channel
*Designed the first ever programs for the mid-tier channel at Kohls, continuing into the third season
*Designed innovative product which has successfully secured endcaps at mass channel three seasons in a row
*Awarded the Honor of one of Apparel Magazine's "Top Thirty under Thirty" Apparel Industry Professionals December 2016
-- Create cohesive product lines based on target consumer needs
-- Analyze, research, and interpret trends in the market
--Create trend/mood boards for each season's product
-- Grow and improve current lines while maintaining a surprising value price point as well as reflecting the identity of the brand
-- Create initial proto patterns and specs to start sample process
--Work in PLM to take protos from concept to production as well as save tech packs for costing
-- Work with actively and closely with Marketing ,Merchandising, and sourcing departments to ensure on time deliveries, smooth transitions from concept to development to production, and achievable target costs in a positive and upbeat manner
-- Deliver exciting concepts and innovations to attract new customers as well as servicing existing customers