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Qasim Javed

Qasim Javed

Marketing Analyst


Marketing Analyst at CureMD



Marketing Analyst

Responsible for leading the development and ongoing maintenance of the content on

Responsible for publishing corporate Press Releases, company news and healthcare blog posts

Development of Request for Proposals (RFPs) for potential business clients

Development/testing of landing pages and website content including text, graphics, video and interactive features

Arranging/conducting periodic company Webinars, product demos and meetings

Interface with Marketing leaders to define and implement strategy enhancing user experience for clients and prospects based on data analysis

Collaborate with SEO/Webmasters team to conduct A/B and Multivariate test campaigns for landing pages

Partner with Sales Automation/Operations to ensure leads flow process on has full system integration with backend systems such as

Develop and enhance strategic business partnerships by providing counsel to business partners on effective content management and search engine optimization techniques

Ensure linkage to tracking and analytic systems

Career medium 04
Career medium 06

Allainet Corporation Pvt. Ltd.

Sports Desk Editor

Responsible for managing a team of over 50 writers, sub-editors and researchers for the Lahore office of Allainet

Provide on-the-job training to new writers/ sub-editors and researchers in order to help them enhance their sports editorial and overall understanding of designated sports

Liaison with desk heads of different sports all over Pakistan in order to improve quality of content

Edit and publish content of over 25 sports on a daily basis using in-house content management system

Hold various meetings with head office in Islamabad in order to build capacity and improve resourcefulness of the project

Work in liaison with the HR department in the hiring process of new writers/ sub-editors and researchers to ensure quality standards and requirements of the organization are met

Prepare editorial guidelines for writers and editors across all offices to ensure high quality standards in published work

Improve SEO-friendliness of the articles based on Google standards; improve visibility of the content on Social Media websites

Keep employees motivated, committed and dedicated to their jobs to ensure smooth flow of operations and increase quality and quantity of work


Television Media Network - Express 24/7

Sr. Associate Producer

Planned, coordinated and presented special transmission on ICC Twenty20 World Cup 2010

Planning and execution of hourly broadcast - Identification of top stories and treatment

Planning of special chunks on a daily basis

Planning of chunks for special days and assignments

Production of field bulletins - Special Transmissions on Internally Displaced People from Mardan, Buner, Swabi and Swat

Coordination with anchors and reporters

Coordination with visuals incharge and copy-editors

Final overview of the broadcast layout and each story in detail

Planning of packages, both reporter and in-house

Conceptulise and execute VizRT graphics

Career medium 03

Worldcall Telecom Limited

Content Supervisor

Managed content of group websites

Compiled various reports periodically

Worked with the Group Director closely on a number of projects

University of Central Punjab

M.Com, Banking