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Pranati Reddy

Pranati Reddy

Digital Media Manager

Phoenix Group

Longview, Texas Area, us

In search of full time positions in public administration or marketing in Austin, Texas

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Phoenix Group

Digital Media Manager

Nisum

Digital Marketing Intern

• Developed social media strategy and content pipeline to attract and engage potential clients to
complement sales efforts and realize a digital brand identity to track and nurture sales leads
• Built several email campaigns including template designs, and calls-to-action and landing page
coordination for sales team to align with other marketing efforts in Constant Contact EMS
• Created documents and roadmaps for processes related to email campaign A/B tests, promotions, and best practices for high click rates, trade show directives, and social media content generation
• Assisted in building dashboard to measure email campaign results and lead nurturing workflows for different segments along the sales funnel to convert leads into customers