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Old, New And Social: Modern Networking Rules For A New Economy

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Long Long Long before Build Your Dream Network hit the bookshelves back in January, I was beating the networking drum but when I finally decided to share my spin on networking — the question was, what’s so special about your view on this subject? Good question. Was yet another book on this subject needed? Instead of beating the networking drum, would I just be beating a dead horse on this subject?

We live in interesting digital, multi-generations-in-an-evolving-economy times. What I’ve addressed in Build Your Dream Network is how the “old rules” of networking need to be interpreted for the economic and workforce realities. Our social networking habits need a healthy dose of Miss Manners. The seven touch-points to a sale can be achieved...

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