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PMP Tadathilveedu

PMP Tadathilveedu

Sr Digital Channels Project Manager

Barwa Bank Group

Qatar, qa

A seasoned PMI certified Project Management senior digital channels professional with over 14 years of work experience and demonstrated capabilities in managing alternate banking channels, products and projects across Conventional and Islamic Banks in India and GCC markets like the UAE, Qatar and Bahrain. Extremely effective ...


Barwa Bank Group

Sr Digital Channels Project Manager

Achievements: Launched Mobile Banking, Internet Banking, Payment Gateway, IVR, New generation interactive touch screen ATMs, ATM Monitoring System, 3D Secure (for Visa and MasterCard customers) New Switch & Card Management System Call Center system upgrade with CRM, Interactive Consolidated e-Statement, multi-channel Remittance (via Xpress Money and Facebook)

• Ensured that the new initiatives / innovations are developed and implemented in line with department objectives to increase the Bank’s market share and brand equity.

• Monitor, drive and analyze overall e-channels performance against target to ensure achievement of business targets.

• Co-ordinated and managed projects involving multiple/external stakeholders and ensure timely completion and within budget.

• Ensured realistic commitments are made to (internal and external) customers and excellent services are rendered to differentiate from the competition

• Ensured that in the event of any complaints, it is addressed promptly and within reasonable time period and any service failure is addressed immediately

• Migrated branch traffic to remote channels, increase penetration and usage of e-channels and generate revenues as per targets set for the year.

• Implemented e-channels marketing campaigns and maximized Return on Investment (ROI) by increasing adoption and stickiness thereby achieving loyalty.

• Liaised with Marketing, Corporate Communications and other departments within the bank to create effective BTL and ATL campaigns for e-channels to achieve customer education and awareness

• Ensured that existing processes are followed, new processes are consolidated, streamlined and documented, reviewed & revised to suit business needs continuously.

• Conducted quarterly market analysis, feasibility studies and trend analysis to keep abreast of industry development, new technologies and services and identify opportunities and threats for E-Banking Channels.

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