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Paul Chiou

Paul Chiou

Founder & Principal

View Ventures

Greater New York City Area, us

Innovative and energetic start-up consultant and former investment banker with expertise in assessing business requirements, optimizing workflow and executing/building technology projects across cross-functional teams. Recognized for exceptional creativity and outstanding problem solving abilities, while making substantial c...

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View Ventures

Founder & Principal

View Ventures is a boutique management consulting firm, specializing in product development, business operations, corporate strategy, and marketing. View Ventures integrates Open Innovation methodologies to consult technology companies and startups on growth strategy, go-to-market, analytics, and commercial execution (pricing and proposals) for Enterprise and Professional Services segments.

• Developed customized programmatic marketplace platform and onboard publishers to manage product enhancement roadmap between current operations, reporting & optimization
• Gathered requirements & wireframe platform for internal communication on product integrations
• Executed new native ad integrations, onboarded new premium publishers, and upsold new mobile products
• Developed product platform framework with data scientists via customer development basics
• Interviewed core competitors to gather use cases to develop flash sales model for investors
• Determined go-to-market & international merchandising plans (from logistics to SOPs)

ads, games, media, and more as hot topics for kpcb internet trends 2017 -> https://lnkd.in/dwN_TSX #InternetTrends via @kpcb

2017 Internet Trends

Internet trends

Kiosked

Vice President of Revenue Operations

Kiosked is a global publisher monetization platform that leads the way to a new era in digital advertising. Kiosked generates new revenue opportunities for publishers with highly viewable, dynamic, and contextually relevant ad placements. Kiosked is the first company to launch programmatically traded 360° ad formats for immersive digital advertising. Headquartered and founded in Helsinki, Finland, today Kiosked has offices in North America, Asia Pacific, and EMEA.

● Manage global programmatic revenue streams and oversee strategic product initiatives & investments in the following platforms: internal SSP (iponweb) and internal BI tool (qlik)
● Optimize programmatic partner bidding on open RTB and PMPs with the buildout of internal SSP
● Establish strategies and implement best practices to increase inventory value by 78% through operations rigor in building partnerships, reducing churn rate, and establishing incentive targets
● Expand inventory sell-through rate by 23% through data analysis of strategic partner buying patterns, expansion of advertiser partnerships, and broadening of private marketplaces
● Conduct periodic evaluation of Kiosked RTB programs/partners/practices, identify new opportunities, and present recommendations for growth (i.e. new technologies, improved optimization, ad placement audits, DSPs, data source recommendations, etc.)
● Lead the global revenue operations, account management, and data engineering teams to manage RTB revenue and performance reporting on monthly/quarterly basis
● Implement yield management & yield optimization best practices to manage CPM floors of programmatic demand partners in order to maximize site/domain revenues
● Optimize pricing & financial models based on present inventory availability and predict future demand
● Establish best practices to increase the value of the inventory by 78% through operations rigor in building partnerships, reducing churn rate, and establishing incentive targets

Mokuni Games

Start-up Advisor

Mokuni is an indie mobile game & mobile VR development studio focused on building interactive games with meaningful stories. Mokuni creates games with rich characters, compelling stories, and fun mechanics for gamers of all ages.

• Provide strategic insights on go-to-market and product marketing strategies to help leverage media and technology
• Strategize and monetize mobile games from the workflow of visual development, modeling, animation, distribution, user acquisition, and retention