Close Close Preview

Your amazing online presence is right this way.

Create your profile
Capture who you are, what you do, and where you're going. All in one place.

Patina Grayson

Patina Grayson

Director of Public Relations and Marketing

Volunteers of America Colorado

Denver County, CO

Message

117

Followers

MENU ☰
If your ship doesn't come in, swim to it.
Convert?crop=76,35,421,421

Raymond James & Associates

Marketing & Technology Specialist

• Developed a comprehensive marketing strategy.
• Created content and assisted various team members with development of original blog content.
• Developed a social media strategy to craft the marketing and branding of the team. Trained all members of the team on the business use.
• Invited speaker at the Raymond James Women’s Symposium in 2012 and 2013. Conducted sessions on how to use social media to promote a financial advisory practice. Became an ongoing resource to over 20 financial advisors at the firm through one-on-one coaching and consulting.
• In 2014, worked on a team to develop the social media campaign and content for the Raymond James Women’s Symposium’s 20th anniversary.

Career

Live Source Long Island

Public Relations Consultant

• Consulted on business plan for event planning start-up.
• Developed and executed branding and marketing strategies.
• Created visually enhanced promotional material and built WordPress website.

Convert?crop=9,231,756,756

Huron Animal Hospital

Project Manager

• Pitched a new business venture to the head manager of the animal hospital about starting dog-training classes on site. Created the dog-training program from start to finish and taught the classes.
• Using graphic design, created a complete advertising campaign to draw in new business, and develop branded literature and newsletters.
• The classes developed over 30 new client relationships with the animal hospital and received positive response from current clients.

Career

North Shore Animal League America

Client Relationship Manager

• Developed B2C marketing materials: white papers, fliers, pamphlets and brochures. Further collaborated with the pet behavior department to developing branded materials available to the public to increase brand awareness.
• Suggested that staff cross-train with the pet behavior department to better assist the public.
• Consulted with the pet behavior department on launching new dog training classes and marketing the service to the public. Developed content for the marketing material for promotion.

Convert?crop=1513,266,2668,2668
Career

Zamkon Marble, Inc.

Executive Assistant

• Introduced Quickbooks Pro and other software and trained all staff members in correct use -- decreasing time spent on recordkeeping and making the process manageable for a single person.
• Launched marketing initiative and developed a website for the company, writing the code with self-taught HTML, CSS and PHP.

The City College of New York

Bachelor's Degree, Media & Communications Arts - Advertising/Public Relations

Summa Cum Laude - 3.94; Dean's Certificate; BA/BS Dean's List

University of Colorado at Boulder

Ecology and Evolutionary Biology

Suffolk County Community College

Associate's Degree, Veterinary Science Technology

Deer Park High School

Regents Diploma

Completed in 3 years