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Pat Degliuomini

Pat Degliuomini

Senior Manager, Sales Development (Integrated Marketing)

Martha Stewart Living Omnimedia

Brooklyn, NY

Senior Manager, Integrated Marketing at Martha Stewart Living Omnimedia

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Martha Stewart Living Omnimedia

Senior Manager, Integrated Marketing

Develop and execute cross-platform advertiser marketing programs and content partnerships in excess of $8 Million dollars across Martha Stewart Living Omnimedia print, digital and video properties. Lead marketing and sales teams in the ideation, development and execution of high profile campaigns in categories including: Food, Pets, Auto, Toys, Retail, Household, Travel, Health and Beauty.

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Time Out New York

Integrated Marketing Manager

Conceptualized and articulated creative ideas, marketing and sales strategies in response to advertiser RFPs generating over $250,000 in new business in categories including: health and beauty, national retail, automotive, beer, wine and spirits, broadcast and entertainment. Cultivated, managed and executed strategic partnerships with prominent agencies, venues and cultural institutions, building equity for the Time Out brand.

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Bowlmor Lanes

Director of Integrated Marketing

Developed and executed a $4 Million Dollar annual media and integrated marketing campaign for a national chain of multi-million dollar entertainment venues. Spearheaded all national print, on-air, online and on the ground initiatives. Collaborated with national media partners, executive, creative, sales, public relations, and event teams in creating 360° print, on-air, online and experiential programs.

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GMLV Advertising

Integrated Marketing Manager

Created revenue-generating integrated strategies utilizing media, public relations and promotions for clients including: T-Mobile, Barnes & Noble, Century 21 Real Estate and Flowers FX. Served as primary contact for clients, ensuring that insights and client needs were effectively translated in to actionable strategies and activations. Mentored and supervised a team of media planners and assistant planners, building their research, planning and negotiation skills.

Career

Maxus

Communications Planner

Developed high impact integrated marketing campaigns for contracts valued in excess of $20MM for clients including: Korean Airlines, Vespa, Helzberg Diamonds, The New York Liberty, Antinori Wines and Big Apple Circus. Maintained successful relationships with media partners, creative and interactive agencies. Spearheaded the agency’s first out of home team, supervising all out-of-home planning and buying.

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Fashion Institute of Technology

BS, Advertising and Marketing Communications