Brand Recruitment Specialist
March 2016 — Present
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Sales professional in the Marketing & Advertising Industry with 4 years experience. New York native, living in Boston. Tufts Alum.
o Blog about my experiences on a weekly basis to encourage student involvement and participation.
o Publicize Career Center events, info sessions, and on-campus recruiting deadlines via social media sites, Facebook & Twitter.
o Brainstorm creative and strategic marketing campaigns to publicize Career Center initiatives and best market our brand.
o Serve as a liaison to the center by sharing its resources with the student body and gathering student feedback on its behalf.
o Research job/internship opportunities and share with the Tufts community.
Check out my work here: http://tuftscareerservicesambassadors.blogspot.com/search/label/author%3A%20Nirvanna%20Lildharrie
o Fundraised to aid in Tufts University’s mission to be a leader in research and education with global reach.
o Met targets set by management for performance across all segments of university alumni.
o Provided constituents of the institution with institutional updates and verified their contact information.
o Demonstrated strong oral and written communication skills and insightful knowledge of the institution.
o Researched the City of Somerville market, including the demographics of its diverse population and businesses.
o Built upon existing relationships with newspaper clients and agencies, and created new ones.
o Prepared digital and print pricing proposals for client RFPs.
o Identified and catered to the various needs and specific business objectives of clients.
o Developed and experimented with new and varied tactics for drawing in client interest.
o Prepared digital, print, and new media (mobile/iPhone/iPad) pricing proposals for agency and client RFPs.
o Recommended placements based on key categories and clients, knowledge of site structure, programming, and CTRs.
o Verified inventory availability repeatedly throughout the sales proposal process.
o Circulated critical information to the post-sales support team, and kept all necessary parties informed of key info and updates.
o Created editorial content for XO’s Beauty Channel TheBlush.com (no longer in existence) on a regular basis.
o Researched prospective clients and generated lists of leads for ad sale representatives.
o Coordinated and prepared client meetings (reserved transportation, ordered refreshments, etc.).
o Organized records of market proposals using Microsoft Excel.
o Investigated new trends in social media to help brainstorm fresh ideas for the Marketing team.
o Developed an easy-to-use graphic Sitecore manual for XO Group's diverse users.
o Created editorial content for The Knot Weddings Magazine.
o Copy-edited company documents, emails, and publicity materials.
o Maintained and managed the store (wiped counters, stocked shelves, attended to customers).
o Developed products: Mixed paint colors, packed paint tubes, mixed mediums and solvents, primed canvases, etc.
o Fulfilled, packaged, and shipped online orders.
o Learned about the fine art industry and reported findings to Robert Doak himself for marketing purposes.
o Sold merchandise at various local craft fairs.
o Provided customer service over the phone.
o Trained and managed new employees.
o Hand-crafted gift items.
o Reported directly to owner.
o Interviewed wedding industry professionals and collected data for articles.
o Met with company CEO and editor-in-chief to share insights on social media.
o Wrote for three statewide and one regional The Knot Weddings magazines.
o Wrote four articles for one of the company’s websites, TheNest.com.