Eastern Company - Yousef Marto
October 1997 — October 2013
Eastern Company - Yousef Marto is an Importer, and Distributor for Seeds, Agrochemicals, and Fertilizers. Agents for BASF, SAKATA, SOLUFEED, VILLMORIN, SCATTINI SEEDS, and SINON.
- Assumed responsibility for managing the entire operation,
- Sales forecasts/product pricing, budgeting, and launching new products to the marketplace.
- Directed a team from import , customer service, quality, IT, sourcing,and logistics to ensure proper roll-out of product launches.
- Directed the sales team for the company's line of product, seeds, chemicals, and fertilizers.
- Directed the SDP( Seed Development Program) that carries out the screening, evaluation, and pre-commercial trials.
- Directed the R&D for the company ( Fertilizers, and Agrochemicals).
- Organized field days with the farmers, and monitored the demo trials
- Negotiate and purchase company's product line from manufactures, traders, and central supply to meet Domestic Supply, demand, and sales plans.
- Establish and maintain key supplier relationships and strategic partners.
- Attend external meetings , ISF, and trade shows.