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Neveen Gad

Neveen Gad

Marketing and Communications Consultant


Marketing communication account management, website content manager, brand positioning strategist



Marketing and Communications Consultant

- Lead the strategy development, planning and execution of social marketing support for entrepreneurs projects in Dubai/AD/Cairo offline and online communication strategies.
- Leverage both existing and new channels to actively engage customers with client's brands
- Oversee creation of content, messaging and promotions; develop content resources
-Worked as a brand communication consultant and strategist who worked on projects with PR & advertising agencies like Weber Shandwick, Bell Pottinger, and Onboard International
for clients in the following sectors (Saudi Arabia Airline IFE - ADU University - Mubadala Healthcare - UAE CPC - UAE FGB - Egypt ETA)

* Specialities:
- Integrated Marketing Communication
- Digital Marketing and social networking content planner
- Corporate brand management strategies
- Internal/external communication management
- Corporate communication strategist
- CRM and CSR plans/proposals
- Entrepreneurs digital communication consultant

* UAE Achievements:
- ADU communication strategy for 2012-2013
- FGB CSR strategy for 2012
- CrownPrinceCourt internal communication 2012 strategy
- Saudi Arabia Airlines IFE rebranding project
- AD Mubadala Healthcare account
- UAE government confidential digital communication strategy

*Egypt Achievements:
- Flowertag digital communication strategy
- YS architecture studio digital communication strategy

Career medium 03
Career medium 06

Memac Ogilvy

BAT Account Manager

-Managing BAT account and brands (Kent- Dunhill- Rothmans- Viceroy) in Egypt
-Consumer engagement brand communication planner
-Brand activation planner/manager
-Presentation, newsletters and keynotes expert
-TTL, BTL, branding and marketing communication manager for one of the biggest accounts in the Tobacco Business worldwide


SHUAA Capital

Marketing and business communication Manager - Cairo

Brand communication manager of NILEone Brokers E-trading company that was later acquired by Shuaa Securities
Financial Forums event manager
Corporate brand management specialist
Handling corporate BTL and radio campaign
Content manager
Digital marketing manager
Website creator and content manager
online and direct marketing
Press releases and media relation manager
B2C online manager

Career medium 03

Piraeus Bank

Head of Cairo Press Office

Handled Corporate press kit
Managed bank retail products announcement presentations
Managed GM speeches, announcements and PR


Marcom Senior Supervisor

Managed bank corporate website content
Marketing retail products
Launched the first Money Market Fund campaign
BTL & internal communication marketing
Content management and creative writing

Career medium 05
Career medium 02

Social Fund for Development SFD


Handled marketing SME's
Worked on strategic planning for marketing SME's
Researching countries developmental projects and preparing case studies for the Egyptian market
Planning department assistance


American University in Cairo AUC School of Business


Ain Shams University

BA, Comparative English Literature

Digital Marketing Institute

Higher Diploma, Digital marketing and social networking