Sr. Business and Ecosystem Marketing Manager- Developer and Platform Evangelism (Startups and ISV)
February 2012 — Present
Lead Windows 8, Windows Phone and Azure Platform Marketing for Startups and Consumer Partners for East Region DPE. Provide thought Leadership and Investment strategy for Startup and Consumer Platform Marketing.
o Lead the Startup community (Incubators, Investors, Influencer) marketing and business planning to drive innovation and apps on the Microsoft Platform including Windows 8, Windows Phone and Azure.
o Developed startup and developer engagement model and Long Term Investment strategy for New York and Boston based on extensive research and long term growth modeling.
o Lead Business Operations (pipeline management, business reviews and metric reporting)
for Windows 8 and Windows Phone for large consumer partners and startups.
o Established and Managed key strategic partner relationships and Go to Markets within startup ecosystem.
o Managed Team Budget and vendor agencies/contractors.