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Natasha Eldridge

Natasha Eldridge

Marketing and Business Development Manager

Life Science Nation

Boston, MA

Communications and Marketing Strategic Professional who will successfully increase sales, readership and brand loyalty through communications and marketing campaigns, pricing strategies, content management and event planning: Decisive leader and problem solver using qualitative and quantitative analysis and entrepreneurial th...

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Life Science Nation

Marketing and Business Development Manager

Accomplishments
• Increased Redefining Early Stage Investment (RESI) conference revenue by 47%, increased net-profit by 26.9%, and increased attendance by 40% in six months compared to previous year, which led to the first positive-profit conference, RESI Boston 2015.
• Established pricing strategies for attendees, sponsors and exhibitors, wrote collateral material including Sponsorship Opportunities Brochure
• Increased RESI sales marketing team bookings by 50% in three months.

Key Activities
• Meet marketing and sales objectives by forecasting and developing sales quotas for conferences
• Perform competitive analysis, analyze and summarize data, trends and results
• Co-manage all event’s details such as decor, catering, transportation, invitee list, equipment, promotional material etc.
• Conduct post-event evaluations and report on outcomes