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Monica M Martinez

Monica M Martinez

Account Manager

Slone Labs

Digital Marketer - Actively seeking for opportunities.

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Slone Labs

Account Manager

- Advise clients on digital marketing strategies.
- Manage accounts and projects to ensure they are on time and strategy.
- Supervise designers and developers.

Floor Worx

Finance Department Assistant

DDM Brands

Web Project Manager

Supported a multinational mobile device manufacturer. Planned, set up and managed all aspects of DDM Brands online business in order to grow their market share from a B2B to a B2C model. Coordinated teams of designers and developers internally and overseas. Created and mantained baseline process for webstore transactions and marketing efforts including Amazon and eBay stores to be used by each of the brands.

Career medium 04
Career
Career medium 03

Tiger Control Electronic Security

Digital Marketing Analyst and Consultant

• Support a B2B Marketing Company.
• Created the company website.
• Conduct digital marketing research functions for B2B and the Beauty Industry.
• Key player in product launch, advertising, sales collateral and Website development.
• Advise business owners launching their first website.
• Planned and executed digital marketing strategies in the following channels: social media, website, e-commerce and new/emerging media (e.g. mobile).
• Continuously monitor and measure each of these channels using analytics.
• Developed blog concept, content creation and setup for "Ask Olga, the Keratin Expert."

Career

Tiger Control Electronic Security

Marketing Coordinator

While completing my Master’s Degree I implemented a wide range of digital marketing strategies to offer Hispanic small businesses a more cost effective solution for their online marketing needs.

• Major contributor for increase sales by reaching new markets like the Hispanic market.
• Developed and created content for a Spanish website.
• Implemented the usage of blogs, wikis and forums to promote the company.

Career medium 03
Career
Career medium 03

Macy's

Merchant Assistant Coordinator

Supported the Florida Division corporate offices. Trained and supervised newly hired Merchandise Assistants to ensure optimal performance and compliance with company goals and objectives. Provided operational and administrative support to buying offices. Selected to work closely with the Buyer and be mentored at the Designer Handbags buying office.

• Received an Outstanding Performance Award.
• Increased the efficiency of merchants by creating new training materials.
• Major contributor in organizing awards events.

Career

Florida International University

Masters in Science, Masters in Integrated Marketing

Miami Ad School

Master's in Integrated Marketing, Art Direction Portfolio Program

Florida International University - College of Business Administration

BBA, Marketing