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Missy Goss

Missy Goss

MBA Candidate, Class of 2019

Goizueta Business School, Emory University

Fulton County, GA

Since graduating from Northwestern, Missy has held business-to-consumer (B2C) and business-to-business (B2B) marketing roles. Outside of the office, she has consulted with social enterprises through Net Impact. Post-MBA, Missy hopes to continue applying her diverse business skills at a purpose- driven company.

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Adaptly

Content Marketing Manager

Generated leads by empowering enterprise marketers with insights that enabled them to make more strategic decisions around their social media marketing

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Yesmail Interactive

Content Marketing Specialist

Developed content, such as ghostwritten articles for execs, and coordinated involvement in trade shows

Career

Yesmail Interactive

Marketing Coordinator

Built the email service provider's thought leadership through content marketing and events, including speaking engagements

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Career

ModCloth

Advertising Coordinator

Grew following through Twitter ads and implemented search engine marketing campaigns to direct women to retro and indie clothing and accessories that allowed them to express their individual style

Northwestern University

B.A., Communication Studies, Business, Medill Integrated Marketing Certificate

Involved as Advertising Manager, Stitch Magazine; Co-Marketing Manager, NU Tutors; Co-President, Suitcase Party; PR Committee, Dance Marathon

Goldsmiths College, U. of London

Study Abroad Program

Coursework included Media Law & Ethics; Body, Gender, Culture; Media History & Politics; Communication, Psychology, Culture

Goizueta Business School, Emory University

MBA, Marketing and Social Enterprise Concentrations

First-year Class Representative, Goizueta Women in Business (GWIB)

Skills
Lead Generation Blogging Social Media Marketing Digital Marketing Copywriting/Copyediting
Interests

female empowerment, ethical fashion, social impact, tech