Beijing Sunrise Techonology Co.,Ltd
Department Manager of Product Center
August 2012 — Present
Result-oriented person who is experienced in the whole process of product life cycle, including: customer segment, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships and cost structure.
“Multi-point Interactive Coursera” and “V-Course Academy Platform”
• Prospective demand research
o Industry research report collection and sorting
o Competitive companies’ research and analysis
• The UCD customer research
o Interviewed 100+ clients face to face in 8 groups.
o Designed and distributed 1500 pieces of questionnaires, gathered 1000 + effective questionnaire feedback
o data analyzed by effective analysis tools and filed BRD, MRD documents
• Write Product Requirement Documents
o 27,815 Chinese characters, 114 pages and more than 100 images.
• Product R&D
o Using Axure to make prototype which consist of all the main functional pages.
o Host the "Kick Off" meeting to transfer info to developers
o R&D Tracking
Customer Relationships Management
My company is trying to satisfy different demands of our various customers. So during my day to day job, I need to invest a considerable time in negotiating with our noble clients, in order to provide the excellent product to them.
• Various ways to interact with our clients to dig and find what they really need.
• Record and analyze customers’ requirements to make the right product to meet their needs.
• Serve as “Personal Tailor” to adjust our product to clients’ will to fulfill their dream.
• Been to 8 cities on business to get info directly from customers.
• Sale in more than 20 cities
• Gained 17 million net profits by these products in 2013
• Accounted for 14% of total net profits of whole products
Product Quality Tracking System
• 23% quality loss cut down by this procedure