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Mike Miller

Mike Miller

Manager

Self Storage Company of North Fayette, LLC

MBA Management Professional Seeking Leadership Opportunities

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Self Storage Company of North Fayette, LLC

Manager

Hired to energize strategy and execution for an independent self storage company. Quickly developed marketing and business plans which are increasing market share, tackling needed capital improvements, and improving operational effectiveness.

• Design POS print collateral, advertising layout and copy, and website layout and content.
• Developed and executed promotional & pricing strategies. 2013 revenue increases 13% YTD.
• Successful business development and marketing strategy delivered 11.5% increase in occupancy with 16% increase in revenue during 2012.
• Renegotiating company's print advertising agreement, increased reach 185% at no additional cost.
• Initiated a paperless billing system to cut postage costs, reduce billing turn around time, and build email list.
• Launched website to establish B2B and B2C communication channels; managing and creating online content to increase brand visibility and effectively attract leads.
• Launched online tenant portal allowing 24/7 account management, rent processing, and reservations.
• Constantly develop and manage online content to improve search results and increase lead generation.
• Designed custom dash-boarding and reports to meaningfully benchmark company performance and growth.

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Career
Career medium 06

Run Red Run Needle Felted Collectibles

Marketing Consultant

Developing integrated social media content and strategy for a startup fiber arts studio. Increased blog and Facebook traffic, directly resulting in studio’s first commissioned work.

Career

Mike's Berries Vegetables & More

Online Marketing Manager

Developing online communication channels, creating content and copy, and managing social media engagement strategy for a family-owned independent organic produce grower.

• Spearheaded re-launch of company website and developed social media strategy to help deliver a two-fold increase in sales during 2011.
• Focused online messaging on customers' wants, transforming the business into a destination shop.
• Implemented SEO and content strategy to raise company ranking to number one local search position in 2012.

Career medium 01
Career
Career medium 03

Jo Ann Stores

Field Management

Store Team Leader (2007 to 2010)

Promoted to revitalize team performance and the operational effectiveness of a big-box retail unit. Planned and maintained work systems and procedures for optimum team performance. Primary local customer service contact. Coordinated training and leadership of a 50 member team to increase profitability and sales while providing outstanding customer service.

• Modeled and coached customer-centric behavior to capture a 6.3% increase in average ticket, beating regional average for comparative sales.
• Hand-picked by management to be a regional technology trainer for new POS system rollout.
• Cultivated customer loyalty through in-store education department; engaged customers by planning and positioning product and project demonstrations, and teacher open-house days.
• Led team retraining and coaching on customer service and loss prevention practices to reduce inventory shrink 51 basis points.

Merchandise Team Leader (2003 to 2007)

Recruited to direct merchandising and customer service activities in a big-box retail unit. Planned for the timely and accurate execution of store projects. Assumed additional responsibilities for merchandising and recruiting on the set-up teams for 4 new stores in the Pittsburgh Market.

• Designed template for in-store sign production, eliminated turn-around time for corporate sign orders and template was rolled out company-wide.
• Led special team to complete in-store merchandise realignment project on time with 100% issue resolution.

Career

Media Play

Senior Sales Floor Manager

Recruited to assist with sales training and developing in a big-box home entertainment/electronics retail unit with $5 million in annual sales and 25+ team members. Coordinated execution of in-store merchandising and ad sets. Partnered with team to set performance goals which increased buy-in and reduced turn-over. Spearheaded strategy to cross-train team which improved customer service and add-on sales.

Career medium 03
Career
Career medium 05

Family Toy

Field Management

Store Manager (2001-2002)

Promoted to repair a mismanaged big-box retail unit. Directed the daily operations, including: asset protection, profit & loss management, workflow planning, customer service, team training & development. Reduced shrink 72%. Selected by upper management to perform as district training manager.

Assistant Manager (2000-2001)

Hired during a period of rapid company expansion and restructuring to assist with the daily operations and merchandising of a big-box retail unit.

Career

ACE Paints

Sales Consultant

B2C and B2B sales of architectural and industrial coatings.

True Value Company

Store Manager

Directed daily B2C & B2B sales and operational activities.

Hills Department Stores

Department Manager

Responsible for merchandising, inventory control, and workflow planning for pet care, hardware, housewares departments of a large-format business unit.

Marylhurst University

MBA, Marketing

University of Pittsburgh

BA, Anthropology

Kent State University

Extensive work toward BA, English & Creative Writing