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Michael Kauffman

Michael Kauffman

Partnership Sales and Marketing

Music Business Association

New York, NY

I connect artists and companies with fans and customers. I’m a proven, versatile B2B / B2C marketing and communications professional with two decades experience launching products, services, and resources for top technology leaders, start-ups, and global music brands.


Music Business Association

Partnership Sales and Marketing

The Music Business Association (established 1958) is a dynamic and innovative trade organization that serves the music industry as a collective voice and a forum for insights for its content, commerce, and creative communities.

I spearhead outreach, development, and implementation of opportunities for B2B and B2C companies to reach, engage, and build successful relationships within the music ecosystem.

Music Biz 2017, the annual conference, will be held May 15 - 18, 2017 in Nashville, TN.

Music colleagues - optimize: join us at Music Biz 2017 in Nashville on May 15 for workshops from Amazon, Apple, Google Play / YouTube, Pandora, Soundcloud, and Spotify.

Music Biz 2017 is set to mark an unprecedented first for the music industry — bringing Amazon, Apple, Google/YouTube, Pandora, SoundCloud, and Spotify together in one place for one full-day of digital service workshops. These companies are sending...

6 top digital services come together 1 full day workshops monday may 15

Groupie Fit, Inc.

Marketing and Communications

Groupie is a social fitness app that makes it simple to discover and share group fitness classes and events in your area.

One of the best "New Apps to Make Your 2017 Ridiculously Awesome" - Fit Bottomed Girls.

Kauffman Creative

Marketing and Communications Consultant

Delivering actionable solutions to media, entertainment, theatrical, music, and start-up clients for their marketing and communications challenges.
- Expertise in strategy, planning, narrative, influencer outreach, audience development, and events.
- Creator of winning experiences, products, and activations.