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Michael Conti

Michael Conti

Director of Business Development, Principal


Director of Business Development and Principal at SolarList



Director of Business Development, Principal

SolarList enables residential photovoltaic (solar) installers to dramatically reduce their customer acquisition costs (CAC) and subsequently the installed cost of solar. SolarList is a software-driven service that guides a solar customer through a series of queries about their home and electricity usage, a familiar pattern in the industry, but uniquely provides an instant, educational and realistic solar assessment. To deliver an instant estimate we build bridges between best-in-class industry datasets and APIs as well as our own transparent and open source financial model.

We embrace a holistic system approach to operating the customer acquisition funnel. On the back-end, homeowners who opt to receive quotes are connected with installers, which SolarList monetizes based on a typical lead generation fee arrangement. At the top of the funnel, SolarList seamlessly tracks referrers who drive customers to the site and provides referral incentives. The most innovative variation of this referral platform is our program to train election-style canvassers to use a specially-designed mobile version of the site to assist potential customers through the wizard, all the while earning commissions. In addition to building the best solar education and lead generation website, SolarList is effectively building Obama For America’s Narwhal application for solar customer acquisition, empowering and incentivizing activists and entrepreneurs to be solar evangelists.

Career medium 01

Smart Agriculture Analytics

Strategic Advisor

• Strategic advisor to founder and CEO
• Business plan strategy, brand building & business development

Neighborhood Energy

Business Development

• Conceptualized and refined the business plan for an entrepreneurial company whose mission is to provide solar-hydrogen integration and retrofitting solutions to companies with short range vehicle refueling needs

Career medium 03
Career medium 02

Hudson Clean Energy

Associate - Energy Analyst

• Manage and conduct energy market and policy analysis
• Analyze opportunities and risks to advise Hudson’s portfolio management and new investment strategies
• Actively source and evaluate new deals across all sectors; member of Hudson’s Investment Opportunities Team
• Primary representative for Hudson to U.S. PREF (Partnership for Renewable Energy Finance), a coalition of senior level energy financiers who meet with federal policymakers to provide guidance on how renewable energy finance policies affect the market, and how proposed policies could affect the market.
• Frequently author original clean energy market white papers, presentations, opinion pieces, and have co-authored two US Congressional testimonies on renewable energy policy


Deutsche Bank, Asset Finance & Leasing

Part-Time Associate

• Responsible for financial modeling and valuing prospective renewable energy project investments
• Structured and created pitch-books for the purpose of presenting AFL’s pipeline of investment opportunities to potential co-investors, buyers and other counterparties
• Conducted market analysis in the wind, solar, geothermal, nuclear and energy service company (ESCO) sectors for project specific due diligence as well as sourcing new investment opportunities

Career medium 04
Career medium 05

New Energy Finance

Research Liaison - North America

• Designed and created a new role at NEF to manage the firm’s North American client relationships (~700 clients)
• Served as a one-man research desk, providing real-time answers to client inquiries about NEF’s market analysis
• Advisor to the research, editorial, commercial, and product development teams to improve the firm’s understanding of client needs for clean energy market data and analysis products


New Energy Finance

Business Development Analyst

• Third hire in the US, and tasked to build the firm’s North American business in a two person team
• Grew the North American market for NEF’s services to over 800% of its previous year’s value in 12 months, exceeding our team’s targets and the firm’s business plan
• Originated leads, qualified potential clients, structured/executed sales campaigns, established best practices for client management and assisted in designing the firms first global CRM platform

Career medium 05

Merrill Lynch


• Researched and analyzed prospective client data for Financial Advisors in the Global Private Client Group

Columbia University - School of International and Public Affairs

MPA, Energy - Management

Worcester Polytechnic Institute

System Dynamics

Connecticut College

BA with Distinction in the field of Economics, - (Studied Economics, Government, International Relations, Environmental Studies)

Syracuse University, Florence - Italy

Italian, Economics, International Relations

Università per Stranieri di Perugia

Italian Language

Montclair high school