Marketing & Business Development Manager
May 2008 — February 2009
A mid-sized architectural firm, this position encompassed both marketing and business development efforts. My duties as Marketing Manager started with an overhaul of the firm's collateral material. RLC had gone through several name changes and the current materials lacked cohesiveness. With guidance from the firms Principals, the image was streamlined and a new look was designed and produced successfully in house, thus allowing for flexibility and cost savings. Other marketing duties consisted of writing press releases, maintaining relationships with media outlets, vendors, consultants and clients; and seeking occasions to present our message.
As Business Development Manager, it was my job to find new opportunities for the firm. I researched leads, developed strategic positioning for growth, and represented the firm at various professional organizations. In addition, I was responsible for conceiving and compiling marketing proposals and presentations.
Reason for leaving: Due to the economy, the company was forced to downsize. I am currently working as a consultant for the firm on an as needed basis.