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Mathilde Mérat-Balaïan

Mathilde Mérat-Balaïan

Marketing Consultant

BVA Customer Experience

Paris, Other

Books and tech, here's what I love : old ideas, new ideas, and the places they meet. Find me on LinkedIn and Instagram.

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BVA Customer Experience

Marketing Analyst

User experience is changing dramatically : products are more diverse than ever and available in real-time from fast-changing points of sale and websites. I work for major clients for the Luxury and Lifestyle industry and help them strategize and expand the experience they offer to their users and customers.

Career

Conférence Olivaint

Vice-President

I became Vice-President of the oldest student association in France after two years as member. We were dedicated to organise one event a week with major public figures. There, I learnt to lead a team, manage a five-figures budget, and create lasting relationships with companies and influencers.

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Career

National Assembly

Communications Assistant

My first major work experience, and I found myself in a whirlwind of debates, breaking news and votes. I had to adapt to a fast-paced and high-pressure environment, whilst delivering thorough papers on public issues and dealing with the day-to-day communications.

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Lycée Henri IV, Paris

Bachelor's Degree, Literature

"Unlearn everything you know !"

The French Classes Préparatoires, these highly intensive 3 years, shaped my vision of the world : I learnt to challenge ideas and create new ones. It made me a curious, goal-oriented and passionate person.
To this day, I find my purpose in discovery, innovation and creation, and I look back to these years knowing they gave me this drive.

Education
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Music
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Learning the violin

Just starting the violin... aren't you glad I have only a photo and not a video (with sound)? ;)

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Symphonic Choir & Orchestra

I am a chorist in the Choirs & Orchestras of the Grandes Ecoles : making music in an ensemble is a wonderful experience and creates exceptional moments.

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Singing at La Philharmonie de Paris

A great moment : singing Haendel's Messiah at La Philharmonie and getting an article in Télérama, the main cultural magazine in France.

Horse riding

There is nothing like discovering new places on horseback! One day, I hope to ride through Patagonia and the Rocky Mountains...

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Snapshot
What I love
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Stories

Novels, essays, poetry, sad and happy stories...

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Travelling

Living in Paris is a traveller's dream (cheap flights, short distances)! Latest love : Edinburgh.

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Armenia

I went back in 2014, a century after my family left it for France.

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Baking

The magic of taking a few basic ingredients and seeing them transform into a gorgeous loaf !

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Casablanca

Such a wonderful film...

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Winter

Snow, Christmas lights, bobbles caps, mulled wine, delicious food, the cold sun...

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British series

Doctor Who, Blackadder, Sherlock, Fry & Laurie, Fawlty Towers, The IT Crowd... I have seen it all !