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Marijana Kostelac

Marijana Kostelac

B2B Content Writer and Strategist

Marijana Kay

County Dublin, Ireland, ie

I specialize in writing digital marketing blog posts that attract, engage and convert that ideal reader. After writing countless blog posts and lectures on digital, social, search and mobile marketing, I know what it takes to get search engines AND humans to love your blog posts!

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Digital Marketing Institute

Product Specialist

The Digital Marketing Institute is the global certification standard in digital marketing and selling, providing world-class online courses to over 70 countries worldwide. I create globally recognized, industry leading digital qualification course materials, from Level 5 diplomas to Level 9 masters in digital marketing.

My tasks and responsibilities include:

◆ Managing multiple projects simultaneously in every aspect of the product life cycle from initial concept to content creation
◆ Recruiting and onboarding highly skilled subject matter experts for collaboration in the development of DMI products
◆ Building and maintaining effective working relationships with a range of stakeholders and SMEs
◆ Creation, administration and updating of syllabi, course materials and examinations
◆ Internal and external product support
◆ Identifying areas for improvement of our digital marketing courses

Self Employed

Digital/Content Marketer & Copywriter

Working with small businesses, agencies and their clients on copywriting, copyediting, strategizing blog content and social media planning. Primarily working in tech industry, travel and digital marketing topics.

Skills & Tools:
◆ Website metrics: Google Analytics, BuzzSumo, Moz tools, Keyword research planner (Google Adwords)
◆ Blogging & Social media: WordPress, Twitter, Facebook, Instagram, Pinterest, LinkedIn, Google+, social media analytics
◆ Social media tools: Buffer, Hootsuite
◆ Software: Microsoft Office (Word, Excel, PowerPoint, Outlook), Adobe Photoshop & Bridge (basics), Microsoft CRM
◆ Web: HTML, CSS (basics)

LadyofAwesome.com

Author & Owner

Creating and managing content and social media (social following: 4600+) for my personal blog on everything related to travel + adventure. Becoming an expat in 2014, I wanted to create a place for everything that I come across during my travels.

► TOPICS: travel tips, travel inspiration and stories, travel destinations, running-related stories and tips, adventures; blogging tips

Blog was fully redesigned, restructured and rebranded in November 2015.