Oklahoma City University
Director of Outreach
July 2012 — Present
Cultivate strong working relationships with a variety of Oklahoma City business leaders, alumni, government officials and influencers, to promote Meinders School of Business; thus creating opportunities for growth.
Coordinate large special alumni events for homecoming, young professionals, and graduation.
Engage with prospective students to sell the benefits of receiving an education from a private university. Utilize a resource-based approach to connect and build relationships with prospective students to ensure the mission and strategic initiatives are being followed.
Develop and distribute communications through social media outlets, electronic newsletters, and traditional media including press releases, advertisements, and personal interaction.
Mentor student workers and supervise work projects to ensure their work is aligned with their field of study.
Lead the initiative to update and enhance branding for the Meinders School of Business. The outcome of this initiative included new messaging to align with the mission, an updated website, a strong focus on social media to enhance consumer perception.
Develop and maintain relationships with high school business teachers, counselors, and administrative personnel to facilitate the delivery of information about undergraduate studies and scholarship opportunities at the Meinders School of Business.