Digital and Social media
Digital/Social Assistant Advertising Manager
January 2012 — Present
Digital Manager for performance vehicles and small cars.
Social media SME for Chevrolet owned social channels, totalling 12+ million fans. Digital manager branded entertainment and promotions.
Manage agencies, work with global regions, and integrate with larger advertising team to create national advertising campaigns.
Communications Associate Manager
Brand Channel Manager
September 2011 — January 2012
Agency lead for Chevrolet social media programs. Managed Chevrolet owned pages, brand identity, and social strategy. Supported new launches, sales and promotions programs, and day to day content management.
Lead agency contact with clients.
Jr Campaign Manager/ Assistant Account Executive / Online Traffic Coordinator
May 2010 — September 2011
Team lead for in-market digital and paid search campaigns for Ford and Lincoln Motor Co.
Assisted teams in managing cross-brand campaigns such as American Idol.
Discovered new opportunties and trends withing the digital in-market space and supported teams in launching lifestyle campaigns focused on new vehicle releases.
Ferris State University
Bachelors of Science, Advertising