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M. Nicole Wedekind

M. Nicole Wedekind

Account Strategy

Modo Modo Agency

Atlanta, GA

I'm the creative wing-woman who gets things done.

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“Great people do things before they're ready. They do things before they know they can do it. Doing what you're afraid of, getting out of your comfort zone, taking risks like that – that's what life is." ― Amy Poehler

Modo Modo Agency

Account Executive

Work as a member of Modo Modo's Account Strategy team to help B2B firms strategically develop and position their brands, accelerate their business through qualified lead generation and improve sales force effectiveness.

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Emory University's Goizueta Business School

Creative & Brand Lead

CURIOSITY is the engine of achievement.
-Sir Ken Robinson

Career
Take the Time to Give Back
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Love Not Lost – Board Member

everyone deserves to be remembered ›

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Emory University's Goizueta Business School

Digital & Creative Producer | Marketing & Communications

Creative Planning and Direction | Advertising Design | Digital Strategy

I was promoted from my prior operations role to manage inbound marketing initiatives within the online and social space for our MBA prospect pool. From there my role expanded to incoperate all b-school audiences, where I was able to tackle large scale projects such as building a unified social strategy and directing creative for our digital advertising and program recruitment.

• developed a cohesive social media strategy and leveraged an interactive social hub to curate content from the community & showcase the vibrant Emory experience
• directed creative for $100,000+ advertising campaign
• managed branding for online media & paid advertising iterations
• executed cross-school rebrand
• wireframing / design for external site versioning and email templates
• led and supervised project teams including interns & freelancers, and managed student employees

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Career

Savannah College of Art and Design

Master of Arts (M.A.), Advertising

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Emory University's Goizueta Business School

Admissions Operations Interview Manager

-Managed interview process, travel recruitment, and admissions inquiries
-As a member of the Operations Team, worked to streamline and adapt systems processes and policies
-Aided in various marketing events and campaigns to increase admissions yield

Career

The Carter Center

Direct Marketing Development Assistant

• Performed batch processing of end-of-year gifts and maintained corresponding donor and contact databases
• Organized daily reports delivered to finance department
• Created reference guide for direct mail development department

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Career
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The Carter Center

Educational Programs Intern

• Maintained active network through weekly intern newsletters, alumni newsletter and social networking
• Spearheaded redesign of online alumni database and associated online resources
• Developed and initiated targeted recruitment strategies for specific internship programs
• Assisted in planning, executing and communicating events for interns and staff

Career

Georgia Institute of Technology

Bachelor of Science (B.S.), International Relations and Affairs

-Summa cum laude
-Dean's List
-Honor's Program Graduate
-Peer Leader and Freshman Mentor