Lynsay Montour

Senior Manager, Communications

VML

Kansas City, Missouri Area

Experienced public relations professional with more than seven years of experience and exceptional skills in corporate communications and public relations including: comprehensive communications planning, development and execution, public relations strategy, alignment of communications with overall business objectives, media ...

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VML

Senior Manager, Communications

August 2011 — Present

•Lead strategic planning and execution of public relations, communications and content for agency globally
•Manage media relations for the agency: leverage established network of media contacts to secure
media coverage and raise overall awareness and visibility of VML as a leading global marketing
agency
•Partner with clients and cross-agency teams to initiate mutual PR opportunities to amplify work
•Foster collaboration and integration of communications and PR across the agency network working with VML offices in global markets
•Write and develop compelling content for all owned channels (social media, website)
•Provide counsel to senior leaders on thought leadership, strategic communications and
reputation management
•Network and proactively seek opportunities with industry organizations to create successful partner
ships that enhance the agency’s reputation
•Collaborate with account teams to prepare award entry materials
•Network with industry organizations to create successful partnerships that enhance VML's
reputation

Career

TEDxKC

Communications Director

August 2011 — Present

Lead all media relations for TEDxKC events.

Career

Awesome analogy of data and personalization to "The Truman Show," by VML's Brad Meehan. Crazy how relevant this movie is nearly 20 years later...

Four ways brands can build trust with consumers with responsible personalization, writes Brad Meehan.