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Liz Monize

Liz Monize

Account Executive

Cumulus Media

San Francisco, Other





Kiosk Creative

Media Coordinator

- Develop comprehensive media plans for a national, private bank. Focus on affluent consumers with investible assets of $3MM+.
- Develop comprehensive media plans for multiple non-profit online universities, including the largest Public University in the U.S., in order to increase enrollments in their Online degree programs.
- Manage eight figure media budgets and establish the best media mix to drive potential consumers to fill out an RFI form.
- Create weekly, monthly, quarterly, and yearly reports to analyze media spend, media integration and ROI.
- Purchase national and local television, radio and print publications.
- Strong knowledge of digital marketing practices including: CPM, CPC, CTR, programmatic buying and banner sizes.
- Advanced Certification in Google's Double Click for Marketers software; advanced knowledge of implementation of DART tags.
- Daily use of media buying software, Smart Plus; and Market Research tools: Nielsen, Scarborough, @Plan.
- Interface daily with current and prospective vendors.
- Establish strong relationships with current vendors in order to maintain current and future media relationships.

Career medium 02
Career medium 05

Duane Park Patisserie

Social Marketing Director

- Focus on Direct To Consumer Marketing to promote seasonal products.
- Update Twitter and Facebook pages with new pictures of products and seasonal menus.
- Design marketing materials such as the monthly newsletter.
- Facilitate communication with customers.
- Collaborate with high profile clients such as Glorious Food of New York City and Restaurant Associates for events including: the Metropolitan Opera Gala, Robin Hood Foundation Fundraiser, TriBeCa Film Festival and the opening of the Ballet at Lincoln Center.
- Serve as additional Media Contact placing products in publications such as Town & Country, Cosmopolitan, & Brides.


Cumulus Media

Account Executive - KSAN 107.7 The Bone | Flagship of the SF 49ers

- Developed new leads by cold calling and obtaining face-to-face appointments.
- Acquired $85,000 of new business in first four months of employment.
- Attained new business accounts and sponsorships.
- Generated revenue and meet sales targets.
- Established, maintain and grow relationships with client base.
- Partnered with established brands such as the San Francisco 49ers, SF Giants and Golden State Warriors.
- Developed presentations for companies and agencies designed to sell marketing solutions.
- Maintained an organized format on each sales call, covering all important topics: client marketing analysis, target consumer needs, benefits sought, assignments and follow-up.
- Regularly used Cumulus’ CRM software: Engage.
- Used research and qualitative data to determine and reach qualified audiences.

Career medium 06
Career medium 06

Rohnert Park Gymnastics

Marketing Director & Office Administrator

- Created marketing materials such as advertisements, flyers and pamphlets.
- Garnered relationships with local agencies to effectively market gym to the local community.
- Acted as event coordinator for any outside promotional appearances.
- Wrote news releases for local news papers.
- Performed billing and other administrative duties.
- Interfaced with clients via phone and email on a daily basis.
- Regularly used category specific CRM Software.


Hub Strategy

Sponsorships & Special Events Assistant--Graduate School Internship

- Managed multiple event sponsorship accounts.
- Planned two international experiential marketing events.
- Fostered strong relationships with brands such as: Sapporo, Vail Resorts, Princess Cruises, Longboard Vineyards and Finlandia Vodka (a Brown-Forman brand).
- Placed media in radio, online and outdoor markets.
- Oversaw six-figure budgets.
- Wrote copy for Pandora advertisements.
- Acquired new business through company research and cold-calling.
- Communicated regularly with partner agencies and vendors.
- Created sponsorship proposals via KeyNote, Microsoft Word, Excel & PowerPoint.

Career medium 06
Career medium 05

Richmond Rockets ABA Basketball Team

Special Events & Marketing Intern

- Created public interest in and built support for new ABA team through promotions and public relations.
- Constructed press kits used to obtain nineteen corporate partnerships from local companies.
- Wrote news releases to be published in local papers.
- Promoted ticket sales, game day bonuses and halftime performances before and during each game in collaboration with VP of Game Day Operations.


UC Davis

Campus Ambassador

- Promoted and represented the University by being the initial point of contact for prospective students and their families.
- Conducted tours and presentations that were important sales and marketing tools for the University.
- Expert about the University as a brand.
- Positively influenced the enrollment decisions of candidates through expertise of the product.

Career medium 02
Career medium 03

Redwood Empire Gymnastics

Gymnastics Coach & Assistant Summer Camp Director

- Started coaching gymnastics to children the ages of 2-13 at the age of 15.
- Worked at least 3 days a week all through High School.
- Worked Summer Camp every summer and was eventually promoted to Assistant Camp Director.
- Continued to work at REG all through college with increasing responsibility, promotions and pay.


University of California, Davis

Bachelor of Arts (B.A.), Sociology, Emphasis in Law and Society

Golden Gate University

Master of Science (MS), Integrated Marketing Communications