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Leslie K. White

Leslie K. White

Digital Marketing Specialist

AlixPartners

Greater New York City Area

★ DATA DRIVEN AND DIGITALLY SAVVY MARKETER ★ Entrepreneurial, performance-driven marketing professional with significant experience and success in digital marketing. As a digital marketer, I act creatively, technically, and analytically to design and market websites, and to develop and implement content and search engine o...

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AlixPartners

Digital Marketing Specialist

Responsible for expanding the global digital presence of leading global business advisory firm via search engine optimization (SEO), content marketing, social media marketing, advertising, and analytics, website management and optimization, and web analytics.

► Plan and execute innovative integrated digital marketing campaigns, and manage marketing programs from strategic planning through to ROI reporting.
► Produce social media strategy, implement tools and processes, and launch social media campaigns on LinkedIn, Facebook, Twitter, YouTube, and Google Plus to drive traffic, grow awareness, and build engagement.
► Develop and execute content marketing plans to expand the reach of thought leadership and content programs in order to drive leads and relationship development.
► Coach consultants on social media, personal branding, and SEO to build company brand awareness and recognition across priority target audiences, personal networks, and future talent.

The Best Companies for Multicultural Women recruit diverse employees, offer them development and education programs, make sure they have mentors, and promote them to management positions and beyond.

This year’s winners boast leading-edge programs to hire more women of color and make sure their careers progress as far as possible.

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