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Lesley Yuen

Lesley Yuen

Co-Founder

OMG Social Media Conference

San Francisco, CA

The woman who is quirky, authentic and genuine. I have a brilliant vision of the world and is unafraid to tackle challenges. Success is always top of mind for me.

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Fill your life with adventures and not things. Have stories to tell, and not things to show. My musings on my travels, life encounters, and food. www.Lesley-Yuen.com
The Girl with the Umbrella
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Reading nurtures your mind.

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Travel feeds your soul.

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Running teaches persistence.

OMG Social Media Conference

Co-Founder and Event Chair

Next Conference - January 2018

Our mission statement is: simplifying social media for small business owners.

I was able to project manage and lead the planning of this conference with an attendance of over 200+ and speakers from prominent companies, overseeing and coordinating things such as venue relations, speaker relations, and public relations, and logistics.

Century Group

Digital Marketing Specialist

Portfolio of Hospitality, Seniors, Property, and Real Estate Businesses on CenturyGroup.ca.

Recent: Marriott Hotel

- Work with leaders to determine digital strategy for business portfolios
- Fostering online innovation in business processes via training and advocacy
- Plans events and is the public face of the business in a variety of forums, events and sponsorships

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Weber Shandwick

PR Intern

Worked with the Vancouver and Toronto team to develop media materials such as media lists, media advisories, critical paths, media briefing books, media invitations, media audits and media releases.

Activities conducted across Canada include: media monitoring, event planning, media pitching, social media/ traditional media audits, brainstorming ideas for matte stories, influencers research, coordination of media interviews.

Secured traditional media coverage in the form of news segments on both television and radio and articles in newspapers translating into impressions for clients.

Clients include big North American auto brands, fast food brands, technology brands and well known charities.

Career
We rise, by lifting others
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Canadian Public Relations Society

Director of Professional Opportunities

Serving on the not-for-profit's board of directors. Oversee and manage the CPRS Vancouver Job Board, generating revenue for the organization to sustain its day-to-day operations. Connecting professional development and mentorship opportunities to budding practitioners.

Previous: CPRS Newsletter Editor, Social Media Manager

Career
Find success through community
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BC American Marketing Association

Appreciation is key. ›

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Talk about what matters.

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Tell a story. Really listen.

https://www.omgsocialmedia.ca ›

BC Chapter of American Marketing Association

Social Media Manager

Manage digital functions and a team of 4. Lead digital strategy for the BC Chapter of the American Marketing Association, BC's leading marketing source since 1955 and one of the most highly regarded chapters in North America. The BCAMA is made up of over 500 members, and has a contact database of over 3,000 BC marketing, advertising, and communications professionals.

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Career
Success is the result of perfection, hard work, learning from failure, loyalty,

Simon Fraser University

Communications Arts and Technology

Minor in publishing, with a mix of graphics design, and journalism courses.

Extracurriculars: Public Relations Director at the university's Marketing Association, and implemented professional development programs for students interested in marketing. Planned events and conferences as Event Chair for the association's pillar events.

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Education