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Laura Vrcek

Laura Vrcek

Executive Ghostwriter & PR-privy Content Strategist

Purple Pages, LLC

San Francisco, Other

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Career medium 03

ModCloth

Senior Public Relations Specialist

Thought leadership program development, corporate and internal communications, media relations for founder profiles, executive team media training, media briefing/interview prep, brand messaging and positioning, and blog content creation on behalf of ModCloth founder Susan Gregg Koger.

Career

ModCloth

Editorial Outreach Specialist

Development and execution of editorial partnerships with online influencers and brands, creation of guest editorial contributor program, non-profit organization outreach, and blog copywriting and editing with a focus on indie designer features and "Best Job Ever" interviews.

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Career
Career medium 01

ModCloth

Fashion Copywriter & Blog Content Producer

Creation of branded web copy for product description pages, marketing campaigns, and brand blog. Additional projects included lifestyle content creation, development of Namesake Product Program, marketing copywriting, and internal communications writing and editing for ModCloth's Charitable Giving Committee.

Career

Pittsburgh City Paper, Steel City Media

Events & Promotions Coordinator

Coordination of Pittsburgh City Paper-sponsored events and promotions, public relations, social media marketing, advertorial content and marketing copywriting, and management of promotional street team including seeking and managing student interns.

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Career

Autumn House Press

Submissions Editor

An independent poetry publishing press.

Coal Hill Review

Poetry Submissions Editor, MFA Intern

An online creative writing journal.

Career medium 02

The Fourth River

Managing Editor

Responsible for coordination and screening of poetry submissions for print literary publication including copy editing of accepted pieces and poetry section sequencing.

Career

Chatham College

Master's Degree, Creative Writing

West Virginia University

Bachelor's Degree, Environmental Geosciences