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Laura Caccavo

Laura Caccavo

Associate Director, Client Services

HYFN

Los Angeles County, CA

Overseeing strategy, planning, implementation, and optimization of paid social media campaigns across Facebook, Twitter, Instagram, Pinterest, and Snapchat on the daily.

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HYFN

Associate Director, Client Services

• Manage and mentor group of 6+ Account Directors and Client Services Managers
• Oversee strategic direction of the department’s largest brand accounts representing over $30MM in yearly spend, including Papa John’s, Jack in the Box, Macy’s, New Balance, and Cost Plus World Market
• Lead advertising department as part of a cross-functional team with members from Client Services, Ad Operations, Analytics, and Product

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Career

Ithaca College

Bachelor of Science, Television-Radio