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L. CaCera Richmond

L. CaCera Richmond

Sr. Communications Specialist

FedEx Freight

Shelby County, TN

As a Sr. Communications Specialist for FedEx Freight, it's easy to say I am a storyteller, content creator, writer and news lover. I am also building a fitness community for women of color and blogging about diversity in the fitness industry at Fit with Finesse. I share my love of fitness as an instructor at ZenStudio...





FedEx Freight

Senior Communications Specialist

Making the move to Memphis, TN and working with FedEx Freight has allowed me the opportunity to build my skill set as an executive communicator and advisor. I also served as the co-lead for Freight's 2017 Trees for Troops program and created a series of videos focused on women in the trucking industry.



Working in entertainment was an experience I sought to diversity my background and learn a new skill set. This position allowed me the opportunity to grow my experience in diversity and inclusion, and focused on projects aimed at the African-American audience like WGN's Underground, Fox's STAR, and DIsney's Moana.

Porter Novelli

Account Executive

The Southern California region of McDonald's was a market leader focused on innovative food offerings and creative community outreach. In my role, I led our social media program, built the client's brand ambassador program, and enhanced visibility in key communities across the region.

Emanate PR


Wrote and pitched stories on behalf of Bank of America Home Loans, which secured placement in statewide outlets such as The Oklahoman, The Salt Lake Tribune, and The Press-Enterprise