Close Close Preview

Your amazing online presence is right this way.

Create your profile
Capture who you are, what you do, and where you're going. All in one place.

Kristen Manka-White

Kristen Manka-White

Group Sales and Marketing Associate

Please Touch Museum

Group Sales and Marketing Associate at Please Touch Museum

Message

1

Follower

MENU ☰

Please Touch Museum

Group Sales and Marketing Associate

Primary responsibilities include developing and executing a marketing plan to generate maximum sales for the following sales segments: corporate group, tour and travel, hospitality/local hotels, affinity, and youth and school groups.

• Develop and implement quarterly sales and marketing strategic plans for designated target markets.

• Plan, coordinate, monitor, and evaluate group advertising and media; including direct mailing, brochure & logo creation, web listings & SEO, email marketing, and event marketing.

• Create and manage the monthly educational newsletter distributed to over 5,000 recipients.

• Prepare innovative reports from Convergence and Siriusware software to show meaningful sales activity; analyze reports and adjust sales plans as necessary.

• Design, plan, and execute annual events for two major marketing segments; coordinating external relations, operations, and logistics.

Career medium 01
Career
Career medium 06

Keystone Public Relations

Creative Lead/Executive Assistant

Oversaw the entire creative process for a public relations campaign from the planning process to implementation and tractable success

Designed all media and information pieces, key message, and theme for the Information Campaign

Assisted Account Executive and managed in-group dynamics and communication

Career

Please Touch Museum

External Relations

Career medium 06

The Please Touch Museum

Communications and Media Intern

Organized social media posts using HootSuite, and updated website to provide the most accurate and updated information for public audiences

Assisted with media correspondence before, during, and after special events for museum, resulting in increased promotion and coverage

Researched, developed, and reported on topics relevant to the success of the External Relations team

Career

Bass Museum of Art

Marketing/Public Relations Intern

Tracked media coverage and assembled press books utilized by museum staff and PR agency

Updated website images and text with WordPress, leading to increased support and participation with museum program attendance

Managed and updated social media outlets, gaining new interest and marketing brand image

Career medium 01
Career

Samuel Curtis Johnson Graduate School of Management at Cornell University.

Certificate in Marketing Strategy, Marketing

Millersville University of Pennsylvania

Speech Communications, Public Relations

American Business School of Paris

Semester Abroad, International Business